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OpenTable · 3 days ago

Content Strategy Manager

Los Angeles, CA

Full-time

Hybrid

Mid, Senior Level

$115K/yr - $150K/yr

5+ years exp

OpenTable, part of Booking Holdings, Inc., is an industry leader in the hospitality world, helping venues attract guests and improve operations. They are seeking a seasoned Content Strategy Manager to define and lead the U.S. content strategy, ensuring clarity and consistency across all marketing channels while driving measurable business impact.

HospitalityInternetReservationsRestaurants

Responsibilities

Define and lead OpenTable’s U.S. content strategy, setting the vision and roadmap that ladder up to both brand building and performance marketing outcomes

Lead naming, messaging frameworks, and narrative development, bringing clarity, coherence, and structure to how we communicate

Inspire, mentor, and grow content capabilities, raising the level of craft across teams and contributors

Own and elevate our brand voice, ensuring clarity, cohesion, and consistency across all marketing channels and touchpoints

Write and execute high-quality marketing copy across channels, including email, push, social and paid media, balancing day-to-day execution with longer-term content development

Partner closely with Growth Marketing (paid, lifecycle, social, SEO) to bring integrated campaigns, seasonal moments, and launches to life

Collaborate with PR, Product Marketing, Partnerships, and Product Design to create cohesive storytelling across surfaces and strengthen cross-functional alignment

Use data and insights to guide decisions—refining content performance, strengthening engagement, and enhancing audience resonance

Identify opportunities to modernize and optimize our content mix, exploring new channels, formats, and partnership opportunities

Leverage AI fluently—from ideation and workflow efficiency to content iteration and personalization—to scale impact and unlock new creative possibilities

Qualification

Content strategyB2C content creationData-driven decision-makingAI tools proficiencyMarketing copywritingCollaboration skillsPresentation skillsOperational instinctsPassion for hospitalityCuriosity for trendsCross-functional alignmentWorkflow tools proficiencyMentoring skills

Required

5+ years of content strategy or content marketing experience within consumer-focused organizations, leadership experience is a plus

A track record of building and executing content programs that drive both brand impact and performance results

Exceptional verbal, written, and presentation skills—with a clear, concise, and collaborative communication style

Strong operational instincts, with the ability to prioritize, move quickly, and maintain quality under pressure

Experience partnering across Growth, Product Marketing, Partnerships, UX, and Research to deliver holistic storytelling

Data-driven decision-making, grounded in audience insights and analytics

Proficiency with AI tools and techniques, and an understanding of how to apply them responsibly to content development and optimization

Proficiency with workflow tools such as Monday.com or AirTable to collaborate with cross functional teams

Passion for food, hospitality, technology, and culture, with curiosity for what's emerging next

Benefits

Work from (almost) anywhere for up to 20 days per year

Company-paid therapy sessions through SpringHealth

Company-paid subscription to Headspace

Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)

Paid parental leave

Generous paid vacation + time off for your birthday

Paid volunteer time

Development Dollars

Leadership development

Access to thousands of on-demand e-learnings

Travel Discounts

Employee Resource Groups

Competitive retirement and health plans

Company

OpenTable

Glassdoor3.7

OpenTable operates as an online restaurant booking service that enables guests to discover and book tables. It is a sub-organization of Booking Holdings.

Founded in 1998

San Francisco, California, USA

1001-5000 employees