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Realtime. · 1 month ago

Senior Programmatic Manager

Denver, CO

Full-time

Onsite

Mid, Senior Level

$80K/yr - $85K/yr

4+ years exp

Realtime is a dynamic company focused on delivering impactful results for clients through tech-powered solutions. The Senior Programmatic Manager will oversee and optimize programmatic advertising campaigns, collaborating with media buying teams to ensure campaign success and client satisfaction.

AdvertisingAffiliate MarketingSEO

Responsibilities

Design, manage, and execute large-scale programmatic campaigns across multiple platforms, targeting client KPIs

Own programmatic campaign strategy, collaborating with the client services team and vendors to design innovative campaigns across multiple programmatic DSPs

Supporting, training and mentoring of the Programmatic Account Executives and/or Programmatic Account Managers, in delivering all campaign planning and implementation

Implement best practice optimization processes to ensure maximum campaign performance potential is reached for both KPIs and budget delivery

Ensure brand safety by monitoring ad placements using verification tools (e.g., DoubleVerify, IAS) to prevent ads from appearing next to unsafe, fraudulent, or inappropriate content

Collect & analyze data, and identify trends & insights to maximize performance efficiency

Manage client communications within key accounts, build relationships with decision-makers, and present accurate and valuable performance insights and recommendations at regular client meetings

Responsible for driving new ideas to improve the performance of campaigns and executing tests

Maintain bulletproof organization of client spend, budgets, naming conventions, and account structure

Work closely with other internal teams to drive data-backed innovation and strategy

Champion innovation within Paid Media—bringing fresh ideas, staying ahead of platform trends, and identifying growth opportunities for clients

Supporting the account leads and/or the wider agency leadership team with projects as required, including new business pitching, presentations, B2B product development and award entries

Keep both clients and internal teams informed of industry news, ensuring strategies remain relevant and effective in the dynamic digital landscape

Qualification

Programmatic advertisingAmazon DSPTrade DeskDV360Google AnalyticsPaid Media channelsAnalytical skillsInterest in digital marketingCommunication skillsPresentation skillsOrganizational skillsAdaptability

Required

4+ years of experience managing programmatic advertising campaigns

Proven track record of success in meeting programmatic campaign KPIs

Hands-on experience in Amazon, TTD or DV360 programmatic campaigns; hands-on experience with other Paid Media channels (e.g. Social, Paid Search, Retail Media) is a strong plus

Strong communication and presentation skills, with the ability to work directly with clients, ask hard questions, and push yourself and the team to execute at the highest levels

In depth knowledge of programmatic advertising platforms, such as The Trade Desk, Amazon, DV360, Google Campaign Manager, Yahoo DSP, StackAdapt, etc

Degree in business, math, marketing, engineering, science or similar

Demonstrated ability to manage multiple accounts and projects simultaneously to meet objectives/key deadlines

A working understanding of tracking, tagging, and measurement fundamentals (such as UTM tagging, Google Analytics, platform tracking)

Excellent analytical skills, with a data-first approach to campaign strategy, performance, optimization and decision-making

Excellent written and verbal communication skills

Highly organized, adaptable, and comfortable working across diverse campaigns and channels

A genuine interest in digital marketing and a passion for continuous learning and innovation

Preferred

Ad platform certifications are a plus

Benefits

Comprehensive Private Medical Insurance: Full medical coverage with no out of pocket expenses, and subsidized dental and vision plans available, for your peace of mind

Generous Paid Time Off (PTO): 20 days of PTO annually, exclusive of federal holidays, for a well-rounded work-life balance

Enhanced Sick Leave: Up to 10 additional days of sick leave to prioritize your health and well-being

“Work from Anywhere” Flexibility: 15 days per year to work from anywhere, supporting a flexible lifestyle

Special Birthday Perk: Enjoy a birthday morning lie-in to make your special day more enjoyable

401(k) Retirement Plan: Benefit from a 3% matched contribution to help secure your financial future

Customisable Benefits Plan: Choose benefits that fit your lifestyle with our new benefits platform, Heka!

Attractive Bonus Scheme: Access to an excellent performance-based bonus scheme to reward your contributions

Exciting Growth Prospects: Be part of a company that’s thriving as a market leader in the privacy-first era

Global Reach: Work for a global organization with opportunities for international travel and collaboration

Continuous Learning: Access a wealth of digital learning resources across programmatic, Google, influencer marketing, SEO, and affiliate marketing to deepen your expertise and become a well-rounded digital leader

Vibrant Work Environment: Join a fun, inclusive workplace with regular social events, breakfast and lunch gatherings, and an abundance of office snacks