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Semgrep · 1 week ago

Senior Technical Content Marketing Manager

San Francisco, CA

Full-time

Hybrid

Senior Level

$148K/yr - $174K/yr

5+ years exp

Semgrep is the leader in code security for builders, empowering invention without friction. They are seeking a Senior Technical Content Marketing Manager to scale their content strategy in application security, transforming technical expertise into compelling stories and managing the editorial calendar to enhance demand generation and brand awareness.

Cyber SecurityNetwork SecuritySecuritySoftware

Growth Opportunities

Responsibilities

Shape and scale our voice: Define, document, and champion a consistent tone and style that reflects our brand’s authority in security software. Create differentiation through technical thought leadership on the most compelling trends at the intersection of artificial intelligence and appsec which motivates prospects to reach out to us and learn more

Editorial leadership: Manage the editorial calendar, ensuring a steady pipeline of public-facing content across channels and formats (blog posts, guides, cheat sheets, whitepapers, video scripts, and social posts). Guide production from idea to publication for original vulnerability research, annual industry reports, and incidents (CVEs) to elevate our brand identity

Cross-functional collaboration: Partner with product, engineering, security research, sales engineering and the broader marketing team to source ideas and contributions, translating technical expertise into engaging, accessible content that resonates with security professionals. Integrate with PR/AR to facilitate alignment with our overall communications strategy

SEO & AEO growth strategy: Leverage SEO and AEO best practices to drive awareness for various forms of content

Social media engagement: Work with the broader marketing team to publish and amplify content across platforms, growing reach and community interactions

Project management: Keep multiple initiatives running smoothly and on time, from kickoff to final draft to promotion. Implement a lifecycle to ensure content remains relevant, current, and aligned to evolving business needs. Experiment with AI tooling and automation to speed content creation, help with management, and add predictability to workflows

Reporting: Own, measure, and report on content-related KPIs such as engagement metrics, traffic growth, and proactively share this knowledge with stakeholders to guide to decision-making

Qualification

Technical content marketingSEO best practicesB2B SaaS experienceSocial media engagementProject managementAnalytical skillsOrganizational skillsCross-functional collaboration