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Ascent Cloud · 1 month ago

Content & Product Marketing Specialist

Detroit, MI

Full-time

Hybrid

Mid Level

3+ years exp

Ascent Cloud helps sales and revenue teams with their Sales Performance Management suite, and they are seeking a Content & Product Marketing Specialist to enhance their content strategy and product storytelling. The role involves creating high-quality content, managing social media, supporting product launches, and collaborating across teams to ensure consistent messaging.

ComputerSoftware

Responsibilities

Own content development across blogs, guides, eBooks, landing pages, email, and sales enablement

Refine and maintain Ascent Cloud’s messaging and tone of voice across all content

Partner with Product teams to translate technical features into clear customer value

Build and maintain a content calendar aligned to campaigns, releases, and company initiatives

Support GTM motions across Territory Planner, Geopointe, and LevelEleven

Draft, refine, and publish our quarterly product press releases and supporting assets

Help create product one-pagers, competitive positioning, feature messaging, and in-app communication

Help ensure consistent adoption of the Messaging Guidebook across customer-facing teams

Manage Ascent Cloud’s social presence (primarily LinkedIn)

Develop a growth-focused social strategy to increase followers, engagement, and brand awareness

Create, schedule, and publish posts using images, video snippets, and repurposed content

Track performance metrics and adjust content strategy based on insights

Make ongoing updates to ascentcloud.io using WordPress or Webflow (no heavy dev work required)

Publish new pages, update messaging, optimize meta tags, and support SEO improvements

Assist with on-page content updates as part of broader website redesign efforts

Work with Product, Sales, CS, and RevOps to ensure alignment across content and product messaging

Partner with Marketing peers on campaign strategy, paid digital content, email marketing, and events

Support the Head of Marketing on critical go-to-market efforts

Qualification

Content marketingProduct marketingSocial media managementWordPressSEOB2B SaaSExceptional writingCross-functional collaborationAttention to detailTeam player