Safelite · 3 hours ago
Creative Director
Columbus, OH
Full-time
Onsite
Director/Executive
7+ years expSafelite is known as an auto glass company that aims to provide a fulfilling career for its employees. They are seeking a Creative Director to lead a multidisciplinary team in brand expression, ensuring that all content reflects the company's identity while embracing innovative technologies.
Automotive
Responsibilities
Brand Champion: Act as brand champion, owning the vision and stewardship of all internal and external brand activations. This includes the articulation of the brand’s voice, visual identity and brand storytelling to consumers, clients and associates across all touchpoints
Team Development: Lead and mentor a team of creative and production specialists, develop a culture of experimentation, excellence, and collaboration, and foster the adoption and use of new creative technologies to enhance creativity, innovation and efficiency
Collaboration: Partner cross-functionally with marketing, business leads and leadership to understand and translate business strategy and objectives into compelling and effective creative campaigns that move audiences to act
Stakeholder Relationships: Own all external creative agency relationships, serving as primary point of contact and creative guide and consultant. You will work closely with internal stakeholders to ensure external agency work is brand-compliant and on-strategy
Brand Adherence: Review and refine creative work from copywriters and designers, ensuring brand-alignment and resonance with audience and desired objectives
Process Effectiveness: Develop and maintain a consistent, efficient and disciplined process for the review and production of all creative assets – owning the management of timelines, budgets and the proper leadership approval processes
Trend Awareness: Stay ahead of creative trends, especially in AI-generated content, immersive media, and digital design
Performs other duties as assigned
Complies with all policies and standards
Qualification
Required
Bachelor's Degree Or equivalent work experience required
7-9 years Creative leadership experience, with a strong portfolio of brand-building work required
Proven ability to lead and inspire creative teams across disciplines
Deep understanding of brand strategy, storytelling, and audience engagement
Familiarity with AI creative tools (e.g., ChatGPT, Midjourney, Runway, Adobe Firefly, etc.)
Strong conceptual thinking and ability to translate ideas into impactful executions
Excellent communication and presentation skills
Comfort with data-driven creative optimization and performance metrics
Passion for mentoring and developing talent
Preferred
Experience in emerging media (AR/VR, generative video, interactive design) preferred
Background in creative technology or innovation labs preferred
Company
Safelite
We’re the auto glass experts. Since 1947, we’ve helped people get back to driving safely.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Anne Ritchey
Senior Vice President, Chief Technology Officer
Doug Herron
Chief Financial Officer
Recent News
2025-09-15
2025-07-28
Seattle TechFlash
2025-04-12
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