PCMI · 2 days ago
Marketing Campaign Manager
PCMI is a fast-growing provider of integrated software for Extended Warranty Management and Finance and Insurance administration. The Marketing Campaign Manager will be responsible for developing and executing multi-channel marketing campaigns that enhance customer engagement and drive new business growth.
ComputerInformation TechnologyRisk ManagementSaaSSoftware
Responsibilities
Develop detailed campaign briefs aligned to ICPs, personas, and buyer journey stages
Lead multi-touch, multi-channel GTM campaigns for new logo, upsell, customer retention, product/feature launches, and strategic company initiatives
Translate product messaging into clear, compelling narratives
Develop channel sequencing across email, web, social, paid media, webinars, events, and sales outreach
Maintain up-to-date content calendar
Manage social publishing and reporting using HubSpot or native platform tools
Provide recurring insights on channel, funnel, and campaign performance
Leverage partner channels and industry publications to expand reach
Track campaign budgets, monitor spend, and coordinate external vendor/agency relationships related to campaign execution
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field or equivalent work experience
5+ years B2B SaaS campaign experience
Strong copywriting and multi-channel storytelling skills
Experience designing nurture and lifecycle programs
Expert-level HubSpot Marketing Hub experience
Fluent in AI tools
Excellent verbal and written communication skills
Excellent organizational skills and attention to detail
Excellent time management skills with a proven ability to meet deadlines
Strong analytical and problem-solving skills
Ability to function well in a high-paced and at times stressful environment
Proficient with Microsoft Office Suite or related software
Preferred
Automotive, F&I, dealership, warranty, TPA, or insurance-tech background
Experience with paid search, paid social, and retargeting
Experience with workflow-heavy, multi-module SaaS platforms
Benefits
Health, Dental & Vision Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Short & Long Term Disability Insurance
Company-paid Life Insurance
Voluntary Life Insurance
Voluntary Accident Insurance
Employee Assistance Program
401k with generous Company Match
Commuter Benefits
Paid Time Off accrued per pay period
10 Paid Holidays
Paid Parental Leave
Annual Bonus Program
Professional Development Opportunities
Employee Events
Wellness Programs
Employee Discount Programs
Company
PCMI
We’re PCMI, the Global Leader in Warranty Software Solutions.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Thoma Bravo
2025-03-17Private Equity
2021-01-25Series A
Recent News
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