Adams Outdoor · 4 days ago
Sales Manager
Adams Outdoor Advertising is the 4th largest private Outdoor Advertising firm in the U.S., seeking an experienced Sales Manager to lead a team of account executives. The role focuses on achieving sales objectives and revenue growth while providing supervision and support to the sales team.
AdvertisingMarketing
Responsibilities
Implements and ensures compliance with advertising sales objectives with the understanding that the SM core focus is on all facets of revenue growth over prior year and current year budget objectives
Oversees and monitors all areas of the account executives’ daily assignments
Functions as a business leader utilizing core leadership principles in recruiting, training, motivating and developing a group of account executives into a cohesive team in order to increase productivity and meet/exceed minimum sales expectations/requirements
Establish rates, which account for the inherent value of the market assets and ensure that AEs adhere to rate structures when presenting proposals to clients and prospects
Ensures account executives have a clear understanding of the marketplace including client profiles, competitive media, strategies, and DMA growth potential
Sets performance expectations up front and holds account executives accountable to those expectations continuously throughout the account executives’ tenure with the organization. Conducts performance reviews and takes appropriate progressive disciplinary action when needed in conjunction with the General Manager and Human Resources
Creates and reviews quarterly and annual sales goals for Account Executives
Serves as a positive role model and example to all employees under the Sales Managers charge by adhering to all Adams Outdoor Advertising company policies, procedures and guidelines
Assists the General Manager in the development of budgets
Conduct or actively participate in all mandated sales meeting through presentation of relevant materials and information
Embraces change within a business context as a positive force, which is essential in allowing Adams Outdoor Advertising to achieve exceptional financial/business results
Keeps engaged with the broader media advertising community within the market in order to continuously source and recruit for potential top flight talent to join the organization
Qualification
Required
Experience in providing front line supervision to ensure individual account executives achieve assigned monthly and annual sales objectives and budgets
Utilization of a market asset-based business strategy and focus to achieve annual revenue growth objectives
Implementation and compliance with advertising sales objectives
Oversight and monitoring of account executives' daily assignments
Recruiting, training, motivating, and developing a group of account executives into a cohesive team
Establishment of rates that account for the inherent value of market assets
Ensuring account executives understand the marketplace, client profiles, competitive media, strategies, and DMA growth potential
Setting performance expectations and holding account executives accountable
Conducting performance reviews and taking appropriate disciplinary action when needed
Creating and reviewing quarterly and annual sales goals for Account Executives
Adhering to all company policies, procedures, and guidelines
Assisting the General Manager in budget development
Conducting or participating in mandated sales meetings
Embracing change within a business context
Engaging with the broader media advertising community to source and recruit talent
Preferred
Bachelor's degree in Sales and Marketing or equivalent experience
Five years advertising or relevant sales experience
Excellent written and verbal communication skills
Excellent organizational skills
Ability to motivate others and work under pressure
Ability to keep abreast of competitive conditions
Previous supervisory experience
Company
Adams Outdoor
✨ Certified Great Place to Work® ✨ Founded in 1983, Adams Outdoor is the 4th largest privately held out of home advertising operator in the United States.
Funding
Current Stage
Growth StageTotal Funding
unknown2021-09-20Private Equity
Recent News
Business Wire
2025-12-05
2025-11-19
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