Assistant Marketing Manager, Loyalty jobs in United States
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Lowe's Companies, Inc. · 2 days ago

Assistant Marketing Manager, Loyalty

positionMooresville, NC
timeFull-time
remoteOnsite
seniorityMid Level
date3+ years exp

Lowe's Companies, Inc. is a leading home improvement company serving millions of customers weekly. The Assistant Marketing Manager, Loyalty will assist in planning and implementing loyalty initiatives to engage and retain customers, working closely with cross-functional teams and leveraging customer insights.

HardwareHome RenovationManufacturing
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H1B Sponsor Likelynote

Responsibilities

Support execution of overall loyalty strategy, ensuring that projects track against program plan and forecasts
Partner with Loyalty Marketing Managers to develop organizational processes for new loyalty functionalities and features
Participate in business requirement gathering for program development and features implementation
Partner with Loyalty Marketing, Brand Marketing, Customer Insights, Technology, and DACI teams in analyzing/interpreting data to draw clear, actionable insights and tactical plans for the assigned customer segment to drive customer engagement and retention
Support Loyalty Marketing Managers in developing and tracking OKRs (objectives and key results), identifying trends and continuous improvement opportunities
Apply understanding of modern marketing solutions (e.g., first- and zero-party data-enabled personalization, loyalty programs) to campaign planning
Be an advocate for the customer and bring customer-first mindset to all initiatives
Be comfortable operating in constant, rapid test & learn environment and driving organizational change through action
Establish strong working relationships with cross-functional peers

Qualification

Data-driven marketingLoyalty program managementBusiness acumenStrategic brief writingAgile methodologyLeadership experienceCross-functional collaborationCustomer-first mindset

Required

Bachelor's degree Marketing, Digital, E-Commerce etc. or equivalent years of experience in lieu of education requirement, if applicable
3 Years Data-driven marketing experience
1 Year Strong business acumen and experience running a P&L and/or working alongside P&L owners
1 Year Experience writing strategic briefs and working cross-functionally and leading customer marketing or integrated teams
1 Year Leadership experience, preferably in Agile cross-functional teams

Preferred

1 Year Experience managing loyalty programs at a retailer

Company

Lowe's Companies, Inc.

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Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 20 million customers a week in the United States.
dateFounded in 1921
location
Mooresville, North Carolina, USA
people-size10001+ employees
web-link
https://www.lowes.com

H1B Sponsorship

Lowe's Companies, Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (389)
2024 (310)
2023 (388)
2022 (357)
2021 (242)
2020 (394)

Funding

Current Stage
Public Company
Total Funding
$22B
2025-09-30Post Ipo Debt· $5B
2025-08-20Post Ipo Debt· $9B
2023-03-28Post Ipo Debt· $3B

Leadership Team

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Jennifer Wilson
SVP, Chief Marketing Officer
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K
Kathy Higgins
VP IT Business Management
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Recent News

Benzinga.com
$100 Invested In Lowe's Companies 20 Years Ago Would Be Worth This Much Today
2026-01-04
Business Wire
Cinemark and Lowe’s Build Upon Fan-Favorite Bring Your Own Bucket Event With Two-Day National Popcorn Day Celebration in U.S. Theaters
2026-01-03
AL.com
Popular national home improvement chain completes purchase of rival in $8.8 billion deal
2025-12-31
Company data provided by crunchbase