Apply on Employer Site

Loudr Agency · 1 month ago

Media Manager

West Palm Beach, FL

Full-time

Hybrid

Mid, Senior Level

Loudr Agency is a creative agency focused on collaboration and innovation. The Media Manager will develop and oversee paid media strategies for clients, ensuring maximum ROI and driving growth while leading a team and managing client relationships.

AdvertisingDigital MarketingMarketing

Responsibilities

Support employee growth & development

Enforce clear expectations & accountability across the team

Oversee employee onboarding and training

Conduct employee reviews & manage their time off requests

Plan, implement, and optimize media campaigns for assigned accounts, including the agency’s highest priority accounts

Regular account team touchbases to best support cohesive strategy and excellent execution

Develop brands media strategy and ensure all work completed by relevant campaign managers delivers on this in the best way possible

Budget management: Monitor daily/weekly budget pacing and manage overall budget allocation

Platform execution

Develop reporting insights to inform optimizations: Analyze campaign performance and provide actionable insights & recommendations to clients

Client success - ensure clients are excited about their media strategy & performance

Drive new revenue opportunities

Collaborate across departments (with creative, SEO, web, etc.) to develop, execute, and measure integrated campaigns

Serve as the main point of contact for client management regarding their paid media activation strategy

Create new business proposals, existing business proposals, and new strategy proposals

Educate account managers on paid media best practices

Oversee department billing

Ensure client strategies align across all media channels

Maintain relationships with current vendors and research new vendor partners to enhance department offerings

Act as a liaison between clients and vendors, addressing any troubleshooting issues or concerns

Optimize campaigns based on platform updates and changes

Qualification

Paid media strategyCampaign managementBudget managementClient communicationDigital marketing platformsVendor relationsAnalytical skillsTeam leadership

Required

Experience in developing and overseeing paid media strategies

Ability to drive growth and ensure maximum ROI for clients

Experience in managing and developing talent within a team

Strong understanding of media campaign execution and optimization

Experience in budget management and allocation

Ability to analyze campaign performance and provide actionable insights

Experience in client communication and management

Ability to collaborate across departments to develop integrated campaigns

Hands-on experience with major platforms including Meta (Facebook/Instagram), Google Ads (Search, Display, Video), and various programmatic channels (DSPs)

Expert-level knowledge of the Google ecosystem