Mixpanel · 1 month ago
Website Experience & Optimization Manager
San Francisco, US (Hybrid)
Full-time
Hybrid
Senior Level, Lead/Staff
$176K/yr - $216K/yr
8+ years expMixpanel is an event analytics platform that empowers builders to extract insights from their data effortlessly. The Website Experience & Optimization Manager will oversee the strategic planning, development, and management of the company's digital properties to enhance user engagement and conversion rates.
AnalyticsMobile AppsSaaSWeb Apps
Responsibilities
Develop and implement a comprehensive website strategy aligned with business objectives
Define and track website goals and KPIs to measure success and inform continuous improvement
Run a continuous testing program across all points of engagement
Implement best practices across the site to maximize conversion rates for all audience types
Implement and continually optimize our AI Chat functionality to evolve into an AI concierge for our web content
Create, curate, and manage high-quality, relevant content to attract and engage our target audience
Design and build processes to enable regular updates and maintenance of all website content, including blogs, case studies, and product updates
Implement technical SEO & GEO best practices to enhance site performance and visibility
Optimize website content and structure for search engines and LLMs to continually improve organic traffic volumes and rankings
Design and maintain an intuitive and user-friendly website layout and navigation compliant with our brand standards
Ensure the website is accessible and provides a seamless experience across all devices
Design, socialize, and implement a global strategy for web properties to enable our regional teams in multiple languages
Track and monitor in real-time the website performance
Implement an early warning system for degradation in performance or outages
Monitor website performance metrics using Google Analytics and other relevant platforms
Provide regular reports and insights to stakeholders, making data-driven recommendations for improvements
Ensure the website complies with legal standards, such as GDPR, and accessibility regulations
Implement and maintain robust website security measures to protect against cyber threats
Oversee multiple complex web projects from conception to completion
Manage relationships with external contractors, agencies, and vendors, ensuring high-quality deliverables within budget and timelines
Qualification
Required
8+ years of experience in website management, preferably in a fast-growing, innovative, B2B tech environment
Experience or curiosity to implement AI across the website
Strong understanding of GEO, SEO, content strategy, and user experience design
Significant CRO success with a notable B2B website
Experience working with Framer and Google Analytics
Proficiency using creative software and tools- ideally AI-powered
Excellent project management and organizational skills
Strong analytical and problem-solving abilities
Effective communication and collaboration skills
Knowledge of security and compliance standards is a plus
Benefits
Comprehensive Medical, Vision, and Dental Care
Mental Wellness Benefit
Generous Vacation Policy & Additional Company Holidays
Enhanced Parental Leave
Volunteer Time Off
Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
Company
Mixpanel
Mixpanel turns data into decisions with analytics that simplify insights, guide decisions, and measure product and marketing impact.
201-500 employees
H1B Sponsorship
Mixpanel has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (12)
2023 (10)
2022 (22)
2021 (6)
2020 (12)
Funding
Current Stage
Growth StageTotal Funding
$277.01MKey Investors
Bain Capital Tech OpportunitiesAndreessen Horowitz
2021-11-15Series C· $200M
2014-12-18Series B· $65M
2012-05-10Series A· $10.25M
Leadership Team
Jen Taylor
Chief Executive Officer
Anya Pratskevich
Product Marketing Lead
Recent News
2025-12-03
2025-12-02
Company data provided by crunchbase