Social Copywriter jobs in United States
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The Kitchen North America · 1 month ago

Social Copywriter

The Kitchen by Kraft Heinz is an innovative in-house agency that blends culture, creativity, and collaboration. The Social Copywriter will be responsible for crafting engaging content for social media, shaping brand personalities, and collaborating with a creative team to enhance brand presence in the social landscape.

AdvertisingDigital MarketingMarketing

Responsibilities

SOCIAL COPYWRITING: You’re a versatile writer who will write a range (from funny to inspiring) content for social and digital channels, helping to build consumer love for your brand and establish cultural relevance
CONTENT CREATION: You will write, edit and publish engaging posts for various social networks
SOCIAL OPTIMIZATION: You will optimize social media posts (language, tone, message) based on our target audience’s behaviors and established brand tone and voice
COLLABORATION: You will work with a Content Creator on images and videos to complement text, and co-create a wide range of social post types and concepts
BRAND PRESENCE CREATION: You’ll manage/update social media pages, profiles with on-tone descriptions and news
AD COPYWRITING: You will coordinate with internal teams to create advertising concepts
COMMUNITY MANAGEMENT: You’ll respond to questions and comments on our social media pages in a timely and accurate manner or transfer to the social care or escalations team for customer service-related issues

Qualification

Social CopywritingContent CreationSocial Media ManagementAdvertising PortfolioCommunity ManagementTrendsPassion for FoodCommunicationCollaboration

Required

1+ years of experience in a social team or creative department in a related role
Advertising portfolio required
A proven track record of writing for brands with a significant following, ideally for a CPG or lifestyle brand
Experience with a social media management platform (i.e. Sprout, Sprinklr, Khoros) is required
Excellent presentation skills and communication skills in a group environment
A love and deep understanding of social culture and trends
A passion for food and food marketing
A desire to do award-winning, internationally recognized work

Preferred

A university or college diploma in marketing, advertising, or a related field is preferred
A history of being able to work with creative teams and strategists, providing expertise and influencing the brand's strategy

Company

The Kitchen North America

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The Kitchen is the inside agency for Kraft Heinz, based in Toronto & Chicago, built to craft culture-defining moments for the world's biggest feel-good food brands.

Funding

Current Stage
Growth Stage
Company data provided by crunchbase