Capital Blue Cross · 1 month ago
Marketing Strategy Intern
US-PA-Harrisburg
Internship
Hybrid
Intern
$15/hr - $18/hr
Start in 2026 SummerCapital Blue Cross is excited to offer an engaging Marketing Strategy Intern opportunity within our Brand and Market Strategy team for Summer 2026. The internship program is designed to provide hands-on experience in developing marketing strategies, analyzing campaign performance, and collaborating with teams to enhance branding initiatives.
ConsultingHealth CareHealth InsuranceProfessional Services
Responsibilities
Assist in developing and implementing strategic marketing plans for ongoing campaigns
Create compelling content for various platforms, including social media, email, blogs, and short-form videos
Analyze campaign performance and deliver actionable insights
Collaborate with cross-functional teams on branding and communication initiatives
Participate in professional development opportunities and networking events with Capital Blue Cross leadership and colleagues
Qualification
Required
Currently enrolled in an undergraduate or graduate level program in one of the following majors: Accounting, Finance, Healthcare Administration, Business, or a related field of study
Exposure to basic Microsoft Excel
Ability to commit full-time to a 13-week program that runs May 18- August 14
Strong written and oral communication skills
Ability to work in a team environment and handle multiple tasks
Excellent analytical, problem solving and interpersonal skills
Ability to commit to an onsite or hybrid work schedule
Preferred
Preferred GPA of 3.2 or higher (based on a 4.0 scale or equivalent thereof)
Benefits
Medical, Dental & Vision coverage
Retirement Plan
Generous time off including Paid Time Off
Holidays
Volunteer time off
Incentive Plan
Tuition Reimbursement
Company
Capital Blue Cross
At Capital Blue Cross, we promise to go the extra mile for our team and our community.
Founded in 1938
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Todd Shamash
President and CEO
Glenn Heisey
Executive Vice President and Chief Operating Office
Recent News
2025-10-02
2022-10-14
Company data provided by crunchbase