Generative Enginer Optimization Specialist jobs in United States
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APILayer · 4 weeks ago

Generative Enginer Optimization Specialist

positionUnited States
timeContract
remoteRemote
seniorityMid Level
date3+ years exp

APILayer is seeking a Generative Engine Optimization (GEO) Specialist to enhance the visibility and ranking of their APIs within LLM-based search environments. This role involves developing optimization strategies, collaborating with various teams, and staying updated on trends in AI search and generative content.

Developer APIsInternetSaaSSoftware

Responsibilities

Develop and execute a Generative Engine Optimization strategy with the SEO Lead and Content Team, to improve Apilayer’s APIs visibility and ranking within LLM-driven searches and AI assistants
Analyze how LLMs interpret and recommend APIs, identifying key factors that influence their responses and rankings
Optimize API descriptions, documentation, and metadata (e.g., OpenAPI specs, knowledge base, website content) for better comprehension by LLMs
Collaborate with content, product, and SEO teams to align traditional SEO and GEO strategies
Experiment with prompt engineering to test and measure how generative engines surface Apilayer APIs
Create and maintain a GEO performance dashboard tracking impressions, citations, and conversions from LLM-based sources
Partner with developer advocacy and partnerships teams to ensure Apilayer APIs are referenced in AI app ecosystems, API marketplaces, and developer tools that integrate with LLMs
Stay ahead of trends in AI search, and generative content to continuously refine optimization tactics
To support niche based prompt keyword planning for LLMs
To build a voice search strategy and how this differs to original search strategies

Qualification

Generative Engine OptimizationAPI documentationData-driven content optimizationLLMsPrompt engineeringAnalytical mindsetWritten communicationCollaboration skills

Required

3+ years in SEO, growth marketing, or developer marketing roles (experience with APIs is a plus)
Understanding of LLMs, AI search, and generative content mechanics (ChatGPT, Claude, Perplexity, Gemini, etc.)
Strong grasp of API documentation, developer experience, and metadata optimization
Analytical mindset with experience in data-driven content optimization and A/B testing
Excellent written communication and prompt engineering skills. Comfortable collaborating across marketing, product, and engineering teams

Company

APILayer

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APILayer provides cloud-based API and SAAS solutions for developers and startups.
dateFounded in 2015
location
Austin, Texas, USA
people-size11-50 employees
web-link
http://apilayer.com

Funding

Current Stage
Early Stage
Total Funding
unknown
2021-01-18Acquired

Leadership Team

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Emre Savas
Product Architect
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Recent News

Google Patent
Systems and methods for api request conversion
2025-02-16
Company data provided by crunchbase