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FleishmanHillard · 2 hours ago

Senior Account Executive, Influencer- Brand Marketing

Kansas City, MO

Full-time

Hybrid

Mid, Senior Level

$58K/yr - $82K/yr

3+ years exp

FleishmanHillard, a global communications agency, is seeking a Senior Account Executive for their Kansas City office. This role involves leading earned media programs and influencer campaigns while collaborating closely with senior leadership and managing client relationships across multiple accounts.

Public Relations & Communications

Responsibilities

Lead execution and support earned media programs, organizing teams to complete media list development, creative pitch ideation, media outreach, interview staffing and relationship building

Partner with media organizations to develop customized content

Serve as go-to for key clients across multiple accounts, building and maintaining strong relationships. Anticipate client and account leadership needs and demands, staying one step ahead to address challenges before they arise

Develop and edit written materials, including media pitches, press releases, client correspondence, and results reports that demonstrate the impact and value of earned media relations and influencer marketing

Manage junior staff support and partner closely with senior account leadership on strategy development for earned media and influencer programs

Manage multiple client projects simultaneously while ensuring deliverables are completed on time and within budget

Anticipate client and account leadership needs and demands, always staying one step ahead to address challenges before they arise. Your proactive approach builds trust and strengthens client and internal relationships

Operate with a keen eye for detail. You excel in maintaining organizational efficiencies that keep projects on track and deliverables on time. Your meticulous approach ensures nothing falls through the cracks

Qualification

Earned media strategyInfluencer relationsProject managementPublic relations experienceCross-channel team experienceCuriosityCommunication skillsAttention to detailTeam player

Required

3-5 years of experience in public relations, communications or related field; PR agency experience will be advantageous

Project management and program leadership prowess, comfortable overseeing junior colleagues and managing up with senior leadership

Flexibility with industry sectors, including B2B and B2C clients

Genuine curiosity and interest in using influence to move audiences from awareness to engagement to action across a mix of communications platforms

Understand role of owned, earned and paid media in an integrated communications or marketing plan and how influential voices best fit into it

Experience working in cross-channel teams including paid media, influencer, social and digital

Proven earned media track record and a growing book of media relations contacts, including examples of how you have achieved cut-through in media

Demonstrated success in influencer relations program management supporting strategic planning, identifying data-led insights, research, identification, vetting, relationship management, measurement and analysis. Use of various influencer vetting and reporting tools required

Must be a consummate team player who brings a passionate, positive, high-energy approach to client service and delivering results

Possess excellent relationship skills; incredibly strong attention to detail; be a good listener; and respect the expertise of others. Candidate must have a spirit of continuous learning and curiosity

Comfortable with ambiguity (fast-moving clients in a fast-moving market requires quick thinking and resourcefulness)

Ability to switch gears quickly (keep work streams full of unforgettable story lines), with multiple projects going at one time

Balanced, organized and accountable workstyle allowing for equal success whether stepping up and driving work independently or collaborating within the team

Excellent written and verbal communication skills with strong attention to detail