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TikTok · 10 hours ago

Creative Product Operations Graduate (International Advertising - Creative and Brand Innovation) - 2026 Start (BS/MS)

San Jose, CA

Full-time

Onsite

New Grad

$84K/yr - $128K/yr

TikTok is the leading destination for short-form mobile video, and they are seeking talented individuals to join their Creative and Brand Innovation Product Team. The role involves driving the global adoption of GenAI tools, supporting creator marketing strategies, and contributing to creative product strategies for global marketing campaigns.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Scalable AI Creative Product Operations: Drive the global adoption of GenAI tools, monitor usage across key regions, and deliver localized optimization strategies. Analyze AIGC content performance data to inform and iterate product development

Creator Marketing Ecosystem Building: Support the implementation of tiered creator operation strategies. Assist in the analysis of top brand collaboration cases and distill scalable creator marketing models

Brand & Marketing IP and Moment Operations: Contribute to the design of creative product strategies for global marketing campaigns and seasonal moments

Track customer adoption of non-standard products (e.g., short drama series, brand bidding ads) and establish regional flagship case libraries

Data-Driven Decision Making: Build automated monitoring dashboards. Use attribution analysis to identify and resolve growth bottlenecks

Qualification

SQLPythonBI toolsAnalytical skillsStructured communicationMarket requirement documents

Required

Bachelor's degree or above

Strong analytical and logical thinking skills; proficient in SQL/Python or BI tools (e.g., Tableau); able to independently conduct funnel analysis

Structured communicator with experience writing market requirement documents (MRDs); capable of translating customer needs into clear product solutions

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)