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TikTok · 3 hours ago

Creative Product Manager Graduate (Creative and Brand Innovation) - 2026 Start (BS/MS)

San Jose, CA

Full-time

Onsite

New Grad, Entry Level

$122K/yr - $186K/yr

TikTok is the leading destination for short-form mobile video, dedicated to inspiring creativity and bringing joy. They are seeking a Creative Product Manager Graduate for the Creative and Brand Innovation Product Team to help build marketing solutions that integrate creativity with advanced AI technologies.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Responsible for building international monetization advertising and creator-related products. Design product features and strategies to help advertisers efficiently produce creative assets and match with suitable creators, while enabling creators to better monetize their content

Optimize the customer journey related to creators and creatives, enhancing collaboration efficiency and user experience for advertisers, creators, and their service partners

Collaborate with regional operations teams to identify and clarify localized needs, and design scalable and unified product solutions

Understand the core business logic around creatives and creators, abstract key challenges in the process, and drive product design through research and analysis

Leverage data analysis to identify pain points and growth blockers, and work closely with operations teams to define effective growth strategies

Qualification

Data analysisProject managementCommunication skillsProblem solvingMultilingual environment

Required

Bachelor's degree or above

Internship experience in internet platforms, monetization, B2B, or ecosystem product roles is a big plus

Strong communication skills

Comfortable working in a multilingual environment

Proactive and eager to deeply understand the business; sensitive to user needs and strong in communication

Empathetic, responsible, and self-driven, with excellent project management and execution skills

Strong logical thinking and data sensitivity

Skilled at identifying and solving problems through data analysis

Benefits

Employees have day one access to medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)