Regional Marketing Manager - Multifamily Operations - Denver Area jobs in United States
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Kairoi Residential · 1 month ago

Regional Marketing Manager - Multifamily Operations - Denver Area

Kairoi Residential is a company specializing in multifamily real estate, and they are seeking a Regional Marketing Manager for Multifamily Operations. The role involves executing strategic marketing initiatives across multiple communities, collaborating with various teams to enhance leasing performance and brand presence.

Property ManagementReal EstateResidential
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Growth Opportunities

Responsibilities

Develop and manage the overall marketing strategy for a portfolio of communities within the assigned region, ensuring alignment with corporate goals and market-specific needs
Oversee the implementation and consistency of the brand’s identity across all marketing channels, ensuring that all communities in the region reflect the company’s brand standards
Manage and optimize regional digital marketing efforts, including SEO, SEM, social media, email marketing, and website performance, to increase online visibility and lead generation
Collaborate with on-site teams to create and execute property-level marketing plans tailored to each community’s unique characteristics and target demographics
Conduct regular market research to assess competitive positioning, emerging trends, and opportunities for growth. Leverage data to make informed marketing decisions and adjust strategies accordingly
Develop and manage regional advertising campaigns, including paid media (digital and traditional), email marketing, content development, and social media engagement to drive leasing and retention
Oversee relationships with external vendors (digital agencies, graphic designers, photographers, etc.) to ensure high-quality deliverables within budget and timelines
Manage the regional marketing budget, ensuring that all campaigns are cost-effective. Track and report on the performance of marketing initiatives using KPIs and ROI metrics
Lead regional event marketing strategies, including resident engagement events, leasing events, and community outreach to foster relationships and brand awareness
Provide marketing training and support to on-site leasing and property management teams, ensuring consistent execution of marketing initiatives
Expertly guide marketing for new residential developments that may include retail, office, and hospitality components, collaborating on strategy, aligning branding and signage, coordinating promotions, and ensuring consistent brand experience across all channels
Support business development efforts within the assigned region, as directed

Qualification

Multifamily marketing experienceDigital marketing proficiencySEO/SEM knowledgeProperty management softwareProject management skillsAnalytical thinkingInnovationCommunication skillsCreativityInterpersonal skillsAdaptabilityProblem-solving

Required

Bachelor's degree in Marketing, Communications, Business, or related field required
Minimum of 5+ years of marketing experience in multifamily real estate or a related field
Proven track record in managing large-scale, regional marketing campaigns for multifamily portfolios (preferably over 10,000 units)
Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, social media platforms, email marketing tools)
Experience with property management software (e.g., Yardi, RealPage, etc.) and lead management systems
Strong knowledge of SEO/SEM, PPC, and website management
Strong leadership and project management skills, with the ability to manage multiple projects simultaneously
Excellent verbal and written communication skills
Ability to collaborate effectively with cross-functional teams, including operations, leasing, and executive leadership
Strong analytical skills with the ability to interpret data, generate insights, and make recommendations for continuous improvement
A creative thinker who stays ahead of industry trends and continuously looks for innovative ways to market communities and engage residents
Strong attention to detail and ability to manage multiple priorities in a fast-paced environment
Results-driven and goal-oriented, with a passion for delivering excellent customer service
Excellent interpersonal skills and the ability to build strong relationships with internal and external stakeholders
Adaptability and problem-solving skills to address evolving market trends and challenges
Possession of a valid driver's license with no major infractions in the last 12 months

Company

Kairoi Residential

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Kairoi Residential is a premier, vertically integrated, multifamily investment, development, and property management company.

Funding

Current Stage
Late Stage

Leadership Team

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Michael Lynd, Jr.
CEO
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Company data provided by crunchbase