Apply on Employer Site

Omnicom Media Group · 4 days ago

Biddable Media Manager

New York, NY

Full-time

Hybrid

Mid, Senior Level

$90K/yr - $120K/yr

4+ years exp

Omnicom Media Group is a global leader in media services, specializing in the Financial Services sector. As a Biddable Media Manager, you will oversee paid search and programmatic campaigns, focusing on strategy, execution, optimization, and analysis to maximize campaign ROI across multiple digital channels.

Marketing & Advertising

Responsibilities

Plan, execute, monitor, and optimize paid search campaigns across platforms such as Google Ads and Bing Ads, alongside managing programmatic buying through DSPs

Collaborate with cross-functional teams to build innovative media strategies that exceed client’s expectations

Manage, track and evaluate campaign performance and ensure budgets are pacing effectively and tactics are being optimized towards relevant objectives and KPIs

Understand the client’s lines of business, marketing objectives and digital goals, presenting to clients on a regular basis

Work in platform to implement, activate, troubleshoot, optimize and draw insights from campaigns

Evaluate new inventory opportunities, negotiate programmatic buys, and manage SSP partnerships

Develop programs and partnerships that optimize new-to-market opportunities, custom executions, and/or optimal added-value elements

Work in collaboration with cross-channel digital team to ensure media buys are being properly measured to deliver rich insights to our clients

Stay informed on paid media ecosystem developments and proactively implement improvements

Manage the work of junior team members and foster their professional growth

Qualification

Digital media investmentPaid search expertiseProgrammatic knowledgeGoogle Ads proficiencyBing Ads proficiencyDV360 proficiencyAnalytical abilityBachelor's degreeProblem-solving skillsCommunication skillsTeam playerOrganizational skills

Required

4-6 years of experience in digital media investment; expertise required in paid search, programmatic knowledge strongly preferred; with financial accounts a plus

Proficiency with Google Ads, Bing Ads, and DV360

Ability to provide insights and analysis on all campaign key performance indicators (KPIs) and performance metrics

Highly skilled in Microsoft Office (Excel, Outlook, PowerPoint and Word)

Strong analytical ability and problem-solving skills with excellent communication and writing skills

Solid team player with collaborative mindset and desire to continuously learn and contribute

Highly organized; ability to meet tight deadlines and handle multiple projects simultaneously

Possess excellent written and verbal communication skills

Bachelor's degree, preferably with a concentration in advertising, marketing, economics, finance, computer science, mathematics or engineering