Roblox · 11 hours ago
Senior Product Manager, User Lifecycle (Discovery & LiveOps)
San Mateo, CA
Full-time
Hybrid
Senior Level
$228K/yr - $279K/yr
5+ years expRoblox is a platform where millions of people come together to create and share immersive digital experiences. The Senior Product Manager for User Lifecycle will be responsible for developing strategies to enhance user discovery and engagement, focusing on improving onboarding processes and optimizing key lifecycle features.
3D TechnologyGamingMetaverseOnline GamesSoftwareVideo Games
Hiring Manager
Farri Ouraie
Responsibilities
Accelerate new‑user pathways to first play, self‑expression, and social connection by shaping the first‑time user experience (FTUX) and adjacent Discovery flows that drive rapid activation and long‑term retention
Grow off‑platform organic discovery by improving ranking and presentation for experiences, marketplace items, and genres—strengthening SEO/AEO entry points, quality signals
Standardize Content Affinity Actions across Roblox so people can save, collect, and revisit experiences and items – partnering closely with App Navigation & Information Architecture (IA) to make these patterns intuitive and consistent across platforms
Redesign key UIs and refactor backends on the Experience Details Page (EDP) to unlock speed, reliability, and reduce friction from discovery to play
Evolve our approach to human curation – presentation formats, ranking, and content pipelines – to spotlight novel, strategic, and seasonal content that keeps users engaged by showing the breadth and depth of the platform
Define the metrics that matter – designing experiments to iterate quickly and rigorously toward measurable impact
Lead through influence by aligning Data Science, Design, Engineering, Machine Learning, Marketing, and Creator partners around clear narratives, crisp decisions, and accountable pacing—turning ambitious ideas into durable impact at scale
Qualification
Required
5+ years of product management experience building discovery‑adjacent products (e.g., recommendations, merchandising, SEO) with measurable impact on growth and retention
Proven experience improving onboarding/FTUE to reduce time‑to‑first‑value and increase long‑term engagement
Strong analytical toolkit: opportunity sizing, prioritization frameworks, and rigorous experimentation design
Demonstrated ability to align executives and cross‑functional teams through data‑backed narratives and clear decision frameworks
Cross‑functional leadership across Engineering, Data Science/ML, Design, Marketing, Partnerships, Legal, and Policy
Experience in at least one of: UGC, social, or gaming ecosystems; understanding of creator incentives and marketplace dynamics
Excellent written and verbal communication; ability to translate strategy into clear specs, mocks, or wireframes
A high degree of independent drive and ownership
Benefits
Equity compensation
Benefits as described on this page
Company
Roblox
Roblox is an online gaming and entertainment platform that offers a shared digital experience that brings people together through play.
1001-5000 employees
H1B Sponsorship
Roblox has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (240)
2024 (111)
2023 (139)
2022 (153)
2021 (91)
2020 (92)
Funding
Current Stage
Public CompanyTotal Funding
$874.45MKey Investors
Andreessen HorowitzAltos Ventures
2024-10-01Post Ipo Equity
2022-04-12Series Unknown· $17.71M
2021-08-11Series Unknown
Leadership Team
David Baszucki
CEO & Founder
Michael Guthrie
CFO
Recent News
GlobeNewswire
2026-01-22
Sherwood News
2026-01-22
Company data provided by crunchbase