AAA Auto Club Enterprises · 3 days ago
Marketing Innovation Strategist
Costa Mesa, CA
Full-time
Onsite
Mid Level
$100K/yr - $133K/yrAAA Auto Club Enterprises is seeking a Marketing Innovation Strategist who excels at the intersection of marketing, technology, and process improvement. This role involves designing and coordinating marketing experiments, evaluating AI tools, and managing cross-functional projects to enhance marketing efficiency and effectiveness.
Insurance
Responsibilities
Design and coordinate marketing experiments across channels, formats, workflows, or tools
Pilot new marketing technologies or process improvements and manage the hand-off after validation
Evaluate early performance data and user feedback to inform go or no-go decisions
Research and vet marketing tools, platforms, and vendor services
Schedule and lead vendor demos, coordinate internal stakeholder input, and synthesize tradeoffs and recommendations
Identify opportunities to use AI tools like GPT, Claude, or Copilot to support campaign workflows, content development, or process automation
Act as the project lead or key coordinator for marketing initiatives involving multiple teams
Define project scope, flag risks such as scope creep, and help keep execution on track
Use project management platforms, especially Monday.com, to organize timelines, workflows, and dependencies
Serve as our department’s lead Subject Matter Expert for our project management platform, Monday.com
Be the connective tissue between creative, media, analytics, and tech teams to ensure ideas move smoothly from test to implementation
Communicate findings and decisions clearly across teams with diverse skill sets
Qualification
Preferred
Bachelor's degree in Marketing, Business, Communications, or a related field is preferred
Certifications in any of the following areas are a plus: Project Management (e.g. PMI-ACP, Monday.com product certification), Marketing Tools (e.g. HubSpot Inbound Marketing, Google Analytics), AI and Automation (e.g. OpenAI Prompt Engineering Fundamentals, Zapier)
Equivalent practical experience will also be considered. We value demonstrated curiosity, problem-solving, and hands-on results as much as formal credentials
Benefits
Health coverage for medical, dental, vision
401(K) saving plans with company match AND Pension
Tuition assistance
Floating holidays and PTO for community volunteer programs
Paid parental leave
Wellness programs
Employee discounts (membership, insurance, travel, entertainment, services and more!)
Company
AAA Auto Club Enterprises
AAA is a federation of fully taxpaying, not-for-profit motor clubs in the U.S.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Chris Simpson
Senior Vice President and Chief Information & Technology Officer
Suzanne Wisdom
Senior Vice President & Chief Marketing Officer
Company data provided by crunchbase