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Texas State Technical College · 1 week ago

Visual Media Specialist (Waco, TX)

Waco, TX

Full-time

Onsite

Mid, Senior Level

$50K/yr - $56K/yr

5+ years exp

Texas State Technical College is seeking a Visual Media Specialist who will play a crucial role in content production. The Specialist will be responsible for creating and managing visual assets that support marketing initiatives, collaborating with various teams to enhance the college's brand through compelling narratives and high-quality visual content.

EducationInformation Technology

Responsibilities

Research, curate, and create visual assets for video platforms that inspire and build trust internally and externally

Source and transform ideas into compelling visual products by crafting stories, copy editing, storyboarding, setting up shots, editing, color grading, developing, and shooting material to achieve the goals of departments, campuses, and the college

Understand and be able to perform all aspects of production from concept creation development through post production

Modify and edit existing visual assets or create new ones to promote content in other channels

Operate various types of equipment including but not limited to cinematic cameras, digital still cameras, lighting and audio equipment, and adobe suite (MAC OS)

Collaborate with teammates in leadership, marketing, student learning and student services, finance and facilities, as well as external constituents to create and source visual assets

Illustrate concept by designing rough layout of art and copy regarding arrangement and related aesthetic concepts

Work with the integrated marketing team to establish a streamlined pre and post production process

Develop and manage a library of visual assets and content to help you and others locate appropriate assets from our growing inventory

Create and manage processes for requesting new visual assets as well as using assets from the existing inventory

Foster a culture of creative excellence; explain the thinking behind creative asset strategies and decisions, and share best practices with team members