University of Iowa · 3 weeks ago
Associate Athletics Director, Marketing & Multimedia
Iowa City, IA
Full-time
Hybrid
Lead/Staff, Director/Executive
5+ years expThe University of Iowa is an NCAA Division I institution and a member of the Big Ten Conference, seeking an Associate Athletics Director for Marketing & Multimedia. This role involves strategic leadership in driving fan engagement and revenue generation for the athletics department, overseeing marketing and multimedia initiatives.
EducationHigher EducationUniversities
Responsibilities
Overseeing multiple units responsible for driving fan engagement and creating innovative revenue generation opportunities for the University of Iowa Department of Intercollegiate Athletics and its 22 sports programs
Provides vision, direction, and leadership for marketing, fan experience, and multimedia content initiatives that elevate the Iowa athletics brand and enhance stakeholder engagement
Required to work evenings, weekends and holidays as needed
Qualification
Required
Master's degree in marketing, business, sports marketing, sports administration or an equivalent combination of education and experience
Minimum five to seven (5-7) years of progressive experience as a full-time professional in collegiate or professional sports marketing working in multimedia sales, marketing, revenue generation, and/or social media management
Demonstrated extensive knowledge and ability to supervise and provide leadership to direct reports
Demonstrated extensive knowledge and ability to design and implement influencer marketing strategies through content experiences for all programs while being executed by multiple stakeholders in the Department
Demonstrated extensive knowledge and ability to build a data fluent culture to effectively support decision making, build strategy and enhance content
Demonstrated extensive knowledge and ability to manage traditional and social media advertising
Demonstrated extensive knowledge and ability to build marketing strategy that achieves multiple goals for all initiatives and sports programs
Excellent oral and written communication skills
Professional experience working effectively with individuals from a variety of backgrounds and perspectives, demonstrating strong interpersonal skills and ability to build trusting relationships
Working knowledge of and ability to utilize basic office support software (word processing, email, presentation software and spreadsheets)
Working knowledge of and ability to operate effectively within a highly regulated team environment
Preferred
Experience in linking creative content to revenue generation opportunities
Demonstrated experience (typically 2-4 years) working in the marketing/fan engagement industry at a high profile NCAA Division I institution
Genuine passion for and experience with supporting the holistic development of student-athletes, recognizing the interconnectedness of mental health and overall well-being
Benefits
Excellent fringe benefit package including paid vacation and sick leave
Health, dental, life, and disability insurance options
Generous employer contributions into retirement plans
Exceptional health coverage
University-paid life insurance
Robust retirement plans
Generous leave policies
24/7 support services
Well-being resources
Access to UI Health Care specialists
Advanced training
Leadership development
Tuition assistance
Company
University of Iowa
On our beautiful campus spanning the Iowa River, our faculty and staff enjoy access to an array of cultural, educational, and recreational activities.
10001+ employees
H1B Sponsorship
University of Iowa has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (353)
2024 (300)
2023 (244)
2022 (217)
2021 (201)
2020 (193)
Funding
Current Stage
Late StageTotal Funding
$2.5MKey Investors
Windgate Foundation
2022-08-17Grant· $2.5M
Leadership Team
Kurt H.
Assoc. Professor, E-MBA Business, UI College of Business; Advised 300 companies globally, CEO
Vince Nelson
President & CEO
Recent News
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