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Propeller Group · 3 weeks ago

Public Relations Account Manager / Senior Account Manager

New York, United States

Full-time

Hybrid

Mid, Senior Level

$75K/yr - $100K/yr

5+ years exp

Propeller Group is a growing PR firm with a focus on B2B strategies, seeking an ambitious Account Manager or Senior Account Manager to enhance brand awareness for clients in creative and tech sectors. The role involves leading client programs, engaging with clients, nurturing media relationships, and mentoring junior staff to ensure successful execution of PR strategies.

ContentPublic RelationsSocial Media

Comp. & Benefits

Responsibilities

Leading both the strategic development and day-to-day execution of client programs and providing reliable support to both junior and senior team members

Engaging clients on day-to-day matters, including preparation for, attending and leading client meetings; oversees junior team members to ensure that notes are taken and action items are shared following each call

Ensuring that junior team members have updated Propeller’s in-house measurement and reporting system ‘Runway’ with inputs and tasks; Overseeing the creation of weekly reports

Taking initiative in identifying new opportunities and ideas, working in consultation with account managers and senior team members

Proactively pursuing and nurturing relationships with key media contacts

Researching and writing news releases and features for internal and client approval; overseeing the crafting of media lists and independently creating them as needed

Liaising with media to seed and secure features, mentions and bylines

Conducting interviews with clients to gather their insights; drafting thought leadership materials off the back of those interviews (including abstracts and bylines)

Ensuring that client reporting procedures (contact reports, progress reports, record of program changes, agendas etc.) are implemented in a timely fashion; guiding account team SAEs and AEs accordingly

Keeping up to date with clients’ markets, businesses and products and developing a solid understanding of the issues affecting our clients’ business; being able to ideate those issues and solutions

Attending brainstorming sessions around new business, as well as conducting desk research to contribute to new business proposals

Where necessary, maintaining client hard copy and computer files and preparing press coverage analysis

Proactively mentoring junior staff to encourage both soft- and hard-skills development

Qualification

B2B PR experienceMedia relationsWriting skillsDatabase managementMicrosoftGoogle SuiteUnderstanding communications disciplinesProactive attitudeTech savvyTeamworkTime managementOrganizational skills

Required

Minimum of five years' experience in the PR field (seven years as a Senior Account Manager)

Specific knowledge of the B2B space

Confident writer and communicator

Ability to nurture and manage client relationships and colleagues

Understanding of the importance of powerful storytelling

Self-starter with the ability to multi-task and juggle competing priorities

Ability to manage long- and short-term objectives

Ability to hijack breaking news and daily developments to position clients as top industry thought leaders

Solid writing skills with working knowledge of AP style

Ability to express ideas and reasoning and persuade others

Proactive work ethic

Ability to support and manage Senior Account Executives, Account Executives, and interns as appropriate

Skilled understanding of core PR techniques, including media relations and event management

Excellent writing skills, including the drafting of press releases, bylines and reports

Database management skills

Ability to work in a team; ability to manage up and down

Ability to identify and force-rank priorities; execute accordingly

Effective time management

Solid understanding of Microsoft's and Google's suite of software and products

Understanding of how the different communications disciplines work and how their roles relate in creating a comprehensive communications program

Familiarity with marketing and advertising trade publications, as well as business, tech and creative publications

Preferred

Proactive attitude

Results oriented

Team spirit

Ability to work under pressure

Highly developed organizational skills

Honesty

Tech savvy

Eager to learn and take responsibility

Benefits

20 days annual leave for first year; increasing to 22 days after 1 year, 25 days after 2 years and 30 days after 3 years; one-month sabbatical after 4 years.

5 paid sick days; then 5 paid sick days at 50% pay

Paid federal holidays

100% employer-paid health insurance premium, as needed

$25 monthly “work from home” stipend, beginning your first full month of employment

$25 monthly stipend toward your phone bill, beginning your first full month of employment

$15 monthly “self-care” stipend to grab your favorite beverage or cover your Hulu membership, beginning your first full month of employment

4% pension match to your independent IRA, paid for by Propeller

Allowance for continuing education and skills development, pending approval from your direct manager

One annual trip to London to meet with colleagues and clients, covered by Propeller (details to be discussed with your manager, as appropriate).

Access to a shared workspace in Manhattan and the ability to work from home a minimum of 3 days a week (details to be discussed with your manager, as appropriate).

Proactive mentorship by senior staff