Dysrupt · 8 hours ago
Associate Director, Strategy
Dysrupt is a performance marketing agency specializing in data-driven media buying and creative strategies. They are seeking an Associate Director, Strategy to lead paid media strategy for clients, develop audience frameworks, and provide strategic guidance to ensure campaign success.
AdvertisingDigital MarketingMarketing
Responsibilities
Lead paid media strategy for a cross-vertical set of clients, shaping audience frameworks, regional approaches, and integrated media direction that align with client goals
Build media plans grounded in platform mechanics, historical insights, research, and broader business context
Own audience strategy developing personas, behavioral and intent signals, segmentation frameworks, and audience sizing that inform planning and channel direction
Provide strategic guidance on campaign structure and platform approach to set teams up for success, without owning hands-on optimization
Translate performance data, audience insights, and competitive learnings into clear narratives that influence client decisions
Partner closely with Creative, Analytics, and Client Leads to ensure your strategies ladder up to broader campaign objectives
Oversee campaign execution at a strategic level, ensuring QA, pacing, and reporting accuracy through team collaboration
Develop testing roadmaps with both performance and strategic learning goals, pushing clients toward smarter experimentation
Stay ahead of platform changes, market shifts, cultural trends, and competitive activity, bringing fresh POVs to clients and internal teams
Identify upsell and expansion opportunities and sell through strategic recommendations that drive account growth
Manage and mentor junior team members, providing guidance on research tools, planning approaches, brief writing, and performance best practices
Support process improvements, contribute to cross-functional alignment, and help evolve how Dysrupt approaches paid media strategy
Represent your accounts in client meetings, helping clients understand not just what is happening, but why it matters and what to do next
Qualification
Required
5-6 years in performance marketing, media planning, or digital strategy across platforms like Meta, Google, TikTok, YouTube, Snapchat, and emerging channels
Strong understanding of how biddable platforms optimize—and how audience, creative, budget, and regional strategy impact performance
Experience developing paid media plans, audience targeting strategies, or cross-channel approaches
Ability to interpret large datasets and use insights to steer client conversations
Clear, confident communicator who can simplify complexity and build client trust
Proven experience managing multiple accounts with speed, accuracy, and strategic clarity
Highly proactive and solutions-oriented, with strong organizational skills
Comfort collaborating with creative teams or supporting creative strategy
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Dysrupt
Dysrupt is a digital marketing agency that offers strategic consulting, Influencer marketing, and creative development services.
Funding
Current Stage
Growth StageTotal Funding
unknown2025-01-27Acquired
Recent News
2025-01-27
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