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Skydio · 1 day ago

Senior Director, Product Marketing

San Mateo, CA

Full-time

Onsite

Director/Executive

$195K/yr - $270K/yr

10+ years exp

Skydio is the leading US drone company specializing in autonomous flight technology. They are seeking a Senior Director of Product Marketing to lead product and industry marketing efforts, focusing on developing compelling messaging and go-to-market strategies that resonate with diverse customer needs across various industries.

Artificial Intelligence (AI)Drone ManagementDronesMachine LearningRobotics

Growth Opportunities

Responsibilities

Lead a small, but mighty team of product and industry marketers to scale this function across myriad industries and buyer types

Develop a deep understanding of the use cases - current and future ones - where aerial inspection and situation awareness can deliver tremendous value

Understand the competitive alternatives available to customers and the criteria by which decisions are made. Develop the reasons why Skydio is the superior option and the effective story to bring these reasons to life for our prospects

Align tightly with Product Management to develop the winning messaging and positioning platform for our product portfolio. Evangelize that message to prospects, customers, and employees through thought leadership materials across all ranges of media and channels

Translate product capabilities into value messaging for non-technical buyers

Partner with other Marketing teams across Growth Marketing, Creative Services, Customer Marketing and Communications to drive effective programs to enable sales, drive demand, develop success stories and build the Skydio brand in the Public Safety industry

Work hands-on with the Skydio GTM team - Marketing, Sales and CS - to guide alignment of customer-facing materials across the organization. Ensure the customer journey is consistent with the value and brand promise

Ultimately, this role will be measured by the company’s financial performance

Qualification

B2B product marketingGo-to-market strategyProduct positioningBusiness acumenStorytellingLeadership skillsExperience in Public SafetyExperience in drone industryInterpersonal skillsCommunication skillsPresentation skillsCollaboration

Required

Proven B2B product or industry marketing leader with 10+ years of demonstrated experience in building breakthrough product positioning and go-to-market strategies that drive marketing execution plans in fast-growth organizations

Experience working with product management, marketing / demand generation, and sales teams, with an emphasis on enabling sales to successfully execute

Strong business acumen with the proven ability to understand buyers' most critical business issues and the ability to translate product and service capabilities into real business value

Executive presence as well as strong leadership skills to influence across organizational lines

Outstanding interpersonal, verbal, written communication, presentation, and process facilitation skills with the ability to present views in a compelling manner

Highly-collaborative team player with the knowledge, intellect and temperament to work effectively in a fast-paced, energetic and complex environment

You must love the science and art of storytelling, particularly when matching buyer needs with product capabilities in an emotionally compelling story

You are as comfortable in strategy development as you are in meeting directly with customers, going on the road with sales, and giving product demos