Mercury Insurance · 1 month ago
Digital Engagement Program Lead
United States
Full-time
Hybrid
Mid Level
$99K/yr - $183K/yr
3+ years expMercury Insurance is a company dedicated to helping people manage risk and unexpected events. They are seeking a Digital Engagement Program Lead who will be responsible for designing, implementing, and optimizing AI-driven engagement solutions to enhance agent experiences and drive business outcomes.
Insurance
Responsibilities
Develop and deliver the long-term vision, roadmap, and tactical plans for the Intelligent Engagement program, ensuring strategies are aligned with organizational goals, agent needs, and future trends
Architect and launch engagement programs that utilize artificial intelligence, automation, and advanced analytics to create personalized, timely, and relevant interactions across the agent journey
Identify use cases and scalable opportunities for predictive modeling, agent segmentation, recommendation engines, and targeted outreach to increase engagement and participation
Stay ahead of emerging AI technologies, proactively evaluating and adopting innovative features and digital tools to maintain a best-in-class engagement platform
Lead cross-functional teams, coordinating with IT, data science, marketing, change management, and field partners to pilot, scale, and continuously improve AI-driven engagement solutions
Oversee the successful day-to-day management of engagement platforms, ensuring reliable deployment, ongoing maintenance, agent support, and optimal performance of digital tools
Manage relationships with technology vendors and external partners, negotiating contracts, monitoring service delivery, and ensuring seamless integration with internal systems
Define, monitor, and analyze key performance indicators (KPIs), dashboards, and advanced analytics to assess the effectiveness and impact of engagement programs
Conduct both quantitative and qualitative analyses, translating data-driven insights into actionable recommendations for program refinement and innovation
Prepare and deliver clear, insightful reports and presentations to leadership, showcasing results, emerging engagement patterns, and potential areas for investment
Champion an intuitive, user-centric approach to AI tool and solution design, gathering regular agent feedback to ensure solutions are practical, effective, and valued by end users
Collaborate with communications, learning, and development teams to drive seamless rollouts, create user guides and training materials, and build best-practice resources to increase adoption and maximize platform value
Facilitate feedback loops and establish mechanisms for ongoing agent and stakeholder input to continually refine the user experience and support change management efforts
Ensure all engagement programs and AI solutions adhere to data privacy laws, ethical standards, and organizational/regulatory requirements
Champion the responsible, fair, and transparent use of data and AI, maintaining up-to-date documentation, robust security, and clear protocols for compliance
Actively monitor advancements in AI, engagement technologies, and best practices across and beyond the insurance industry, identifying new opportunities to differentiate Mercury’s agent experience
Lead internal pilots, rapid prototyping, and experimentation with new engagement technologies and methodologies, creating a culture of curiosity, innovation, and evidence-based decision making
Share learnings, outcomes, and recommendations across the organization to elevate overall digital and engagement acumen
Qualification
Required
Bachelor's degree in Business, computer science, data analytics, digital marketing, or a related field
3+ years of experience with digital engagement, AI technologies, or data-driven marketing programs
Experience in the P&C insurance industry and working cross-functionally with teams such as marketing, field/sales, compliance, or IT
Strong analytical, technical, and project management expertise
Proficiency with AI and automation tools, digital analytics platforms, and data visualization
Ability to translate complex technical concepts for non-technical stakeholders
Strong communicator, collaborator, and user advocate
Innovative mindset, adaptable to rapid change, and eager to pilot new ideas
High attention to detail with commitment to data privacy and compliance
Preferred
Experience implementing machine learning or AI-driven solutions in sales engagement, communications, or marketing
Experience with digital adoption or transformation projects
Benefits
Competitive compensation
Flexibility to work from anywhere in the United States for most positions
Paid time off (vacation time, sick time, 9 paid Company holidays, volunteer hours)
Incentive bonus programs (potential for holiday bonus, referral bonus, and performance-based bonus)
Medical, dental, vision, life, and pet insurance
401 (k) retirement savings plan with company match
Engaging work environment
Promotional opportunities
Education assistance
Professional and personal development opportunities
Company recognition program
Health and wellbeing resources, including free mental wellbeing therapy/coaching sessions, child and eldercare resources, and more
Company
Mercury Insurance
Mercury Insurance has offered quality insurance for personal auto insurance to homeowners insurance to mechanical breakdown protection.
5001-10000 employees
H1B Sponsorship
Mercury Insurance has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22)
2024 (23)
2023 (14)
2022 (15)
2021 (8)
2020 (13)
Funding
Current Stage
Public CompanyTotal Funding
unknown1985-11-29IPO
Leadership Team
T
Ted Stalick
SVP & CFO
V
Victor Joseph
President & Chief Operating Officer
Recent News
2026-01-16
2025-12-18
2025-12-04
Company data provided by crunchbase