SCS Engineers · 2 weeks ago
Strategic Marketing Manager
Long Beach, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$140K/yr - $170K/yr
8+ years expSCS Engineers is looking for a Strategic Marketing Manager to play a critical role in shaping and executing the company’s marketing strategy. This role is responsible for aligning marketing initiatives with business objectives, developing and leading go-to-market strategy, and supporting the development of thought leadership and brand visibility in key markets.
ConstructionConsultingProfessional Services
Responsibilities
Partner with the Business Unit Director to develop and execute a comprehensive strategic marketing plan that supports the SCS Energy business unit growth initiatives
Analyze market trends, client insights, and competitive landscape to inform marketing and business development strategies
Lead development of annual marketing goals, KPIs, and budgets; monitor and report on performance
Enhance brand positioning across strategic markets
Oversee integrated marketing campaigns that increase awareness and reinforce the company's thought leadership
Collaborate with internal stakeholders to ensure brand consistency across channels and platforms
Lead creation and distribution of high-impact content including white papers, case studies, videos, and social media
Manage digital marketing initiatives
Support go-to-market strategy for service offerings
Develop marketing assets and tools to support business development teams in proposal and capture efforts
Drive client engagement programs including webinars, conferences, trade shows, and industry events
Collaborate with SCS Energy team members and manage external vendors/agencies as needed
Partner with business line leaders, subject matter experts, and sales team to ensure alignment on priorities and messaging
Foster a collaborative and performance-driven marketing culture
Qualification
Required
A bachelor's degree in marketing, communications, business administration, or a related field
A minimum of 8 years of professional experience in marketing or business development
Must be skilled in web analytics tools and marketing software, including CRM programs
Proficient in social media platforms, webinar broadcasting, video creation, and technical publications
Preferred
15 years of experience in marketing or business development
Experience working with a professional services organization
Benefits
Medical, Dental, Vision, Life and Disability Insurance
100% employer- funded Employee Stock Ownership Plan (ESOP) and 401K including employer match
Annual Bonus Program
Student Debt Employer Contribution Program
Paid holidays, PTO and Paid Parental Leave
Company
SCS Engineers
SCS is an employee-owned environmental consulting and construction firm that designs and implements sustainable environmental solutions.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jerry Shaw
CEO
Recent News
Los Angeles Business Journal
2024-04-25
Recycling Today
2024-04-25
The Business Journals
2024-04-07
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