Pronghorn · 3 days ago
Social Media Intern
Alpharetta, GA
Internship
Onsite
Intern
$22/hr - $22/hrPronghorn is building a movement rooted in culture, innovation, and equity, aiming to create real pathways to success in the Spirits industry. They are seeking a highly motivated and creative Social Media Intern to join their Business Development and Trade Marketing team, where the intern will gain hands-on experience in social media management and content creation while contributing to a powerful social mission.
ManufacturingWine And Spirits
No H1B
Responsibilities
Assist in developing, creating, and curating engaging content (copy, graphics, short-form video concepts) for all social media channels (e.g., Instagram, LinkedIn, X, TikTok, Facebook) that aligns with Pronghorn's brand and mission
Support the management of the social media content calendar, ensuring timely scheduling and publishing of posts
Monitor all social media channels and promptly respond to comments, messages, and mentions to foster a positive and interactive online community
Stay up-to-date with the latest social media trends, platform updates, best practices, and innovative content formats, and propose new ideas for adoption
Track, collect, and analyze social media performance metrics (engagement, reach, traffic) using platform analytics tools to help measure the success of campaigns
Actively participate in brainstorming sessions for campaigns, brand partnerships, and original content series that highlight Pronghorn’s mission and portfolio brands
Conduct research on competitor activity and general trends within the spirits and DEI (Diversity, Equity, and Inclusion) spaces
Qualification
Required
Currently pursuing or recently completed a degree in Marketing, Communications, Digital Media, Journalism, or a related field
In-depth working knowledge and personal experience with major social media platforms (Instagram, LinkedIn, X, TikTok, etc.)
Excellent written and verbal communication skills, with an ability to craft compelling and brand-appropriate copy
Strong organizational skills and attention to detail, particularly in managing a content calendar
Ability to work independently, manage multiple tasks, and meet deadlines in a fast-paced environment
Preferred
Basic proficiency with graphic design and video editing tools (e.g., Canva, Adobe Creative Suite, mobile video apps)
Experience with social media management and analytics tools (e.g., Hootsuite, Sprout Social, platform insights)
An understanding of the principles of SEO as they relate to social media content
Interest in the beverage alcohol industry and promoting diversity initiatives
Company
Pronghorn
Pronghorn is a stand-alone business established to create a scalable template for diversifying an industry.
Founded in 2021
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Jomaree Pinkard
CEO & Managing Director
Alisa L. Alston
Chief Financial Officer
Recent News
Company data provided by crunchbase