Educato AI (YC S24) · 4 months ago
Go‑to‑Market (GTM) Manager - Romania
United States
Full-time
Remote
Entry, Mid Level
$20K/yr - $40K/yrEducato AI is an innovative company focused on enhancing education through AI-powered solutions, and they are seeking a Go-to-Market Manager to expand their presence in Romania. In this role, you will be responsible for developing and executing market strategies, building partnerships, and fostering community engagement to ensure a successful launch and growth of Educato in the Romanian market.
Artificial Intelligence (AI)E-LearningEdTechSoftware
Responsibilities
Market research & strategy: Identify segments, map learner journeys, and shape positioning. Build clear launch plans with timelines and channel strategies
Creator & partner growth: Find and secure collaborations with Romanian creators, educators, universities, and communities. Maintain a pipeline and track impact (reach, sign-ups, CAC, ROI)
Social & community building: Launch and grow Educato Romania on TikTok, Instagram, etc. Build and moderate learner communities (Discord, Telegram) and run ambassador programs
Content launch readiness: Ensure listings, landing pages, FAQs, and comms are accurate, localized, and ready to convert
User insights & product feedback: Run interviews, surveys, and usability tests. Share insights with Product to drive improvements and close the loop with learners
Post-launch growth & reporting: Nurture relationships with partners, scale winning channels, and report on KPIs to the team so we can double down on what works
Qualification
Required
Native or fluent Romanian, plus very strong English
Proven experience with influencer/creator marketing and partnerships in Romania
Track record of building and engaging online communities and social channels
Comfort running user research and turning insights into clear actions
Able to own KPIs and make data-driven growth decisions
Comfortable operating as a versatile generalist in a fast-paced startup; excellent prioritization and project management
Genuine interest in education and helping students succeed
Preferred
Knowledge of Romania's exam landscape
Experience with paid social, performance marketing, or lifecycle/CRM campaigns
Experience taking a product from 0→1 in a market
Basic creative skills (Canva, Figma) and landing page builder know-how
Benefits
Competitive salary plus equity - share in the value you help create
Tools & budget to execute: From creator partnerships to community growth, you’ll have resources to run your playbook
Company
Educato AI (YC S24)
Educato uses AI to create high-quality exam prep for underserved students worldwide.
Founded in 2024
2-10 employees
Funding
Current Stage
Early StageTotal Funding
$0.5MKey Investors
Y Combinator
2024-05-28Pre Seed· $0.5M
Company data provided by crunchbase