Adolescent Wellness Academy ยท 3 weeks ago
Social Media Manager & Content Creator - Behavioral Health
United States
Full-time
Remote
Mid LevelAdolescent Wellness Academy is a mission-driven behavioral health program supporting teens and families. The Content Creator & Social Media Manager will lead content planning and creation, driving inbound marketing initiatives while enhancing brand awareness and engagement.
EducationHealth CareMental HealthTraining
Responsibilities
Develop and manage a comprehensive content strategy aligned with company goals
Publish a minimum of three high-quality written pieces per week
Conduct interviews with internal subject matter experts to produce engaging content
Edit, proofread, and enhance written materials for clarity, tone, and impact
Manage and execute email marketing initiatives, including newsletters and automated workflows
Utilize AI tools (e.g., ChatGPT, Claude, Llama) to enhance content efficiency and performance
Collaborate with the sales team to identify content opportunities and maintain an editorial calendar
Track and analyze content performance using analytics tools to inform strategic decisions
Lead SEO efforts to improve website visibility and organic reach
Produce premium content such as ebooks, pillar pages, and lead-generation assets
Oversee social media content distribution and engagement strategies
Participate in ongoing professional development and training in marketing, content strategy, and emerging technologies
Qualification
Required
Exceptional writing and editorial skills with excellent command of the English language
Strong understanding of editorial style guides (AP, Chicago, etc.)
Experience with AI content tools and awareness of AI's role in marketing and analytics
Skilled in project management and meeting editorial deadlines
Proficiency in HubSpot, Google Analytics, Google Search Console, and SEMRush
Strong interview and communication skills; ability to listen thoughtfully and ask insightful questions
Ability to interpret data and translate insights into actionable strategies
Collaborative team player who values feedback and continuous improvement
Preferred
Bachelor's degree in English, Journalism, Public Relations, Marketing, or a related field preferred
Equivalent experience in content management or digital marketing will also be considered
Bonus: HubSpot certifications, print or broadcast journalism experience
Company
Adolescent Wellness Academy
Adolescent Wellness Academy offers mental health programs and support for teens and families, focusing on healing and personal growth.
Founded in 2015
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Frank Cilurso
Co-Founder
Company data provided by crunchbase