Social Media Data Analyst jobs in United States
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Insight Global · 1 month ago

Social Media Data Analyst

Insight Global is looking for a Senior Social Analyst who is a data-driven strategist and platform power user. This role manages end-to-end reporting across all social platforms, leveraging analytics tools to monitor trends, measure campaign effectiveness, and identify opportunities for optimization.

EmploymentHuman ResourcesRecruitingSales
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H1B Sponsor Likelynote
Hiring Manager
Kellie Downie
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Responsibilities

Must-Haves:
5+ years in social analytics with deep experience across Instagram, TikTok, YouTube, Meta and Reddit platforms
Proficient with analytics tools (Hootsuite, Sprout, Brandwatch/Talkwalker)
Proficient with data visualization platforms (Tableau, Power BI)
Strong experience with pulling data, reporting, and creating dashboards
Strong ability to translate data into clear insights and strategic recommendations for content, creative, and campaign optimization
Experienced in building weekly/monthly reports, post-campaign recaps, competitive benchmarking, and creator/influencer performance summaries
Highly organized communicator able to present insights to leadership and operate effectively in fast-paced, cross-functional environments
Plusses :
BI & visualization: Power BI or Tableau, plus Excel/Google Sheets
Day to Day:
This role manages end-to-end reporting across all social platforms, leveraging Hootsuite’s analytics, listening, and dashboard capabilities to monitor trends, measure campaign effectiveness, and identify opportunities for optimization. They work cross-functionally with portfolio and insights, marketing research, social, creative, influencer, paid media, and comms teams to provide data-backed recommendations that enhance engagement, strengthen brand reputation, and support business objectives. With a strong understanding of platform metrics, social behavior, and competitive benchmarking, the analyst turns complex data into clear narratives that inform decision-making and elevate social strategy

Qualification

Social analyticsAnalytics toolsData visualizationData reportingDashboard creationCommunication skillsOrganizational skills

Required

5+ years in social analytics with deep experience across Instagram, TikTok, YouTube, Meta and Reddit platforms
Proficient with analytics tools (Hootsuite, Sprout, Brandwatch/Talkwalker)
Proficient with data visualization platforms (Tableau, Power BI)
Strong experience with pulling data, reporting, and creating dashboards
Strong ability to translate data into clear insights and strategic recommendations for content, creative, and campaign optimization
Experienced in building weekly/monthly reports, post-campaign recaps, competitive benchmarking, and creator/influencer performance summaries
Highly organized communicator able to present insights to leadership and operate effectively in fast-paced, cross-functional environments

Preferred

BI & visualization: Power BI or Tableau, plus Excel/Google Sheets

Company

Insight Global

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Insight Global provides top talent and staffing solutions that help job seekers find careers in healthcare, finance, IT, and government.

H1B Sponsorship

Insight Global has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (281)
2024 (164)
2023 (75)
2022 (17)
2021 (3)
2020 (2)

Funding

Current Stage
Late Stage
Total Funding
unknown
2010-07-01Acquired

Leadership Team

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Jared Streppa
President Of Company’s Technology Division
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Company data provided by crunchbase