Intuit · 4 hours ago
Director, Product Marketing, Mailchimp
Intuit is a global platform company that is on a mission to power prosperity around the world for consumers, small businesses and the self-employed. The Director of Product Marketing for Mailchimp will be responsible for leading marketing strategies and initiatives to drive growth while collaborating across various teams to enhance customer experiences.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Lead across the full spectrum of inbound and outbound product marketing strategy and activities for Mailchimp
Develop integrated portfolio strategy for Mailchimp, including how the e2e product plays into the broader GTM strategy
Develop the segmentation and positioning strategy, and enable GTM readiness
Identify and unlock new opportunities for growth: customer segments, product experiences, and business models
Partner with Product on the roadmap and solution set to drive continued acquisition, engagement and monetization
Partner with Acquisition and Lifecycle teams across paid, earned and owned channels, and with Sales, CS and indirect channels to deliver programs that drive growth
Collaborate across Product, Engineering, Data & Analytics, Design, Brand, Partnerships, Sales and Customer Success to deliver amazing e2e customer experiences
Build and lead a motivated, high-performing team of marketers, to drive excellent execution of the strategy, grow their careers, and build new capabilities for the future
Serve on the US Marketing extended leadership team
Qualification
Required
Deep product marketing craft expertise: End to end experiences across development of customer and market insight, to informing actionable positioning and growth strategies
Demonstrated experience leading product marketing for a leading digital marketing solution at scale or high growth SaaS business
Expertise in digital marketing solutions related to marketing automation and email marketing platforms
Demonstrated track record of driving transformation with winning outcomes
Experience leading people managers (minimum 2nd line management experience)
Demonstrable comfort and agility with leveraging data to create winning outcomes
Proven success in partnering, influencing, and collaborating internally and externally
Proven ability to hire and grow world-class marketing professionals
Preferred
Domain expertise in SaaS, fintech, financial services preferred
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-22
2026-01-22
Company data provided by crunchbase