Bozzuto · 1 day ago
Marketing Manager-West Florida
United States
Full-time
Remote
Mid, Senior Level
$85K/yr - $110K/yr
5+ years expBozzuto is dedicated to creating exceptional living experiences and is seeking a dynamic Marketing Manager to lead marketing initiatives for their portfolio in South/West Florida. The role involves developing impactful marketing plans, monitoring lead generation performance, and collaborating with operations teams to enhance community appeal.
ConstructionProperty ManagementReal Estate
Responsibilities
Develop and execute impactful marketing plans that drive lead generation and contribute to the creation of extraordinary experiences to support customer acquisition and retention goals
Actively monitor the lead generation performance for each property, ensuring efforts stay within budget while upholding Bozzuto’s high standards of quality and excellence
Collaborate with operations teams to implement marketing strategies that position the community as a sought-after destination for people seeking engaging and enriching living experiences
Produce and deliver comprehensive, timely marketing performance reports to external and internal stakeholders that clearly communicate program effectiveness, performance benchmarks, and opportunities
Leverage deep market knowledge to differentiate the community and Bozzuto from competitors, ensuring both lead generation and customer experiences set us apart in the marketplace
Guide the agency selection process and provide creative direction throughout branding process to develop original positioning, visual identity, and digital strategies that distinguish each property from competitors
Ensure brand consistency by overseeing the creation and upkeep of brand standards across all marketing channels, ensuring consistency of messaging, design and tone across all property websites, social media, advertising and all other marketing materials
Analyze data to effectively understand performance and use findings to drive optimization, identify emerging trends and adjust strategies to improve results. Evaluate return on marketing investment (ROMI) to ensure marketing spend is both effective and efficient
Support the development and activation of Bozzuto-wide global initiatives, contributing to the growth and success of the broader organization
Qualification
Required
Previous marketing experience in the multifamily real estate industry, preferably in the South/West Florida markets
Ability to manage working remotely while being able to travel within the assigned portfolio markets
Minimum of 5 years' experience
Previous experience with a working understanding of: paid search engine marketing, Google Analytics (GA4), Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites
Excellent communication skills, with a strong ability to articulate ideas both in writing and through presentations
Expertise in launching marketing plans and advertising campaigns
Expertise in managing marketing planning and activation from start to finish
Proven success in managing multiple projects with tight deadlines
Creative problem-solving skills and critical thinking skills
Time management, organization and attention to detail
Eager to contribute to a large, collaborative team while also thriving as a self-sufficient, proactive individual
Preferred
Experience with Adobe Creative Suite, Canva or other creative programs
Benefits
Health & wellness benefits. We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price.
Paid leave. We provide 20 days of paid time off plus holidays.
Retirement planning. We offer a 401k program with a company match.
Tuition reimbursement. Plus, many other programs to support career development and growth.
Company
Bozzuto
Bozzuto operates as a real estate development and construction company.
1001-5000 employees
H1B Sponsorship
Bozzuto has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (4)
2023 (2)
2021 (1)
2020 (1)
Funding
Current Stage
Late StageLeadership Team
Xiyao Yang
Vice President, Digital Marketing
Stephanie Williams
President of Bozzuto Management Company
Recent News
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-12
Belpointe PREP, LLC
2025-10-06
Company data provided by crunchbase