Email & Lifecycle Marketing Manager jobs in United States
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Atlas Coffee Club · 1 month ago

Email & Lifecycle Marketing Manager

positionUnited States
timeFull-time
remoteRemote
seniorityMid, Senior Level
money$80K/yr - $130K/yr
date5+ years exp

Atlas Coffee Club is redefining how the world experiences coffee and is seeking an Email & Lifecycle Marketing Manager to own and evolve their lifecycle engine. This role involves building high-performing email programs and designing lifecycle journeys to enhance customer retention, engagement, and revenue.

CoffeeConsumer GoodsE-Commerce

Responsibilities

Own end-to-end lifecycle strategy across onboarding, engagement, retention, cross-sell, upsell, and win-back
Build and scale high-performing email programs across multiple product lines
Plan and execute campaigns for launches, gifting moments, and seasonal pushes
Design thoughtful segmentation and personalization strategies that actually move LTV
Build, test, and optimize automated flows (welcome, post-purchase, replenishment, churn, transactional)
Use testing and performance analysis to continuously refine messaging, timing, and offers
Serve as a bridge between lifecycle marketing and digital product, ideal for someone who wants to grow into broader product ownership while leading and developing a team of email marketers

Qualification

Email marketingLifecycle marketingKlaviyoCRM experienceAnalytical skillsCreative judgmentPassion for coffeeTeam leadership

Required

5+ years in email, CRM, or lifecycle marketing at a DTC or subscription brand
Proven experience driving retention and LTV for products with longer purchase cycles
Deep hands-on experience with Klaviyo
Strong analytical instincts paired with solid creative judgment
Comfortable owning both strategy and execution in a fast-moving environment
Genuine passion for coffee and curiosity about origin, craft, and how product stories come to life through the customer experience

Benefits

Health
Dental
Vision
401k
Paid holidays
Flexible PTO
Sick time
Remote-friendly culture

Company

Atlas Coffee Club

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Atlas Coffee Club is a coffee subscription company.
dateFounded in 2015
location
Austin, Texas, USA
people-size51-200 employees
web-link
https://www.atlascoffeeclub.com

Funding

Current Stage
Growth Stage

Leadership Team

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Jordan Rosenacker
Co-Founder and Executive Creative Director
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Michael Shewmake
Founder
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Recent News

PR Newswire
Atlas Coffee Club Unveils Decadent Mother's Day Gift in Sweet Collaboration with andSons Chocolates
2025-05-01
Business Insider
We brewed 10 pounds of coffee to find the best espresso machines for every skill level
2025-04-24
oregonlive.com
Save big on coffee subscriptions with Atlas Coffee Club and Bean Box for a limited time
2024-12-24
Company data provided by crunchbase