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Cyera · 2 weeks ago

Marketing Ops AI Manager

United States

Full-time

Remote

Mid, Senior Level

4+ years exp

Cyera is a leading data security platform focused on reinventing how businesses secure data in the cloud era. The Marketing Operations AI Manager will design and optimize AI-driven systems to enhance marketing efficiency and performance, leading the roadmap for AI adoption within the marketing organization.

Artificial Intelligence (AI)Cloud Data ServicesCyber SecurityNetwork Security

Growth Opportunities

Responsibilities

Develop and own the AI strategy for marketing operations, aligning technology investments with business goals

Identify high-impact opportunities where AI can optimize workflows, personalization, segmentation, lead management, and reporting

Evaluate, implement, and manage AI tools and platforms used across the marketing tech stack

Build and maintain AI-driven workflows and automations within CRM, MAP, and integrated systems

Architect and optimize lead lifecycle processes, routing logic, and scoring using predictive and generative AI

Streamline campaign operations through automated tagging, data enrichment, and content workflows

Partner with RevOps, Sales Ops, and GTM teams to enhance cross-functional processes

Ensure data hygiene, standardization, and enrichment to improve AI model performance

Maintain governance frameworks for AI usage, including compliance, access control, prompt standards, and model reliability

Monitor data pipelines and troubleshoot issues impacting automation or analytics

Build AI-enhanced dashboards, attribution models, and performance insights for marketing leaders

Analyze funnel metrics, pipeline trends, and customer behavior to identify optimization opportunities

Use predictive modeling to forecast revenue, pipeline creation, and campaign performance

Educate marketing teams on AI best practices, tools, and workflows

Develop training materials, documentation, prompt libraries, and playbooks

Act as an internal SME on AI applications within marketing operations

Pilot new AI technologies and run experiments to test their impact on efficiency and performance

Continuously refine models, prompts, and workflows to improve accuracy and scale

Qualification

Marketing OperationsAI toolsMAP/CRM systemsAutomationData managementPredictive modelingBI/reporting toolsSQLAnalytical skillsTechnical translationScripting skillsProject managementProblem-solving