Red Bull ยท 1 day ago
Sr Manager, Culture Events
Miami, FL
Full-time
Onsite
Mid, Senior Level
$85K/yr - $128K/yr
5+ years expRed Bull is focused on building brand relevance through creative community engagement in music, dance, art, and social innovation. The Sr. Manager, Culture Events will support the execution of world-class event marketing initiatives and collaborate with programming counterparts to develop Red Bull titled live experiences.
Food and BeverageWholesale
Responsibilities
Support the regional team in executing internationally relevant event properties
Collaborate with programming and booking partners to develop necessary guidelines and tools that facilitate strategic execution of Titled Events within the territory
Utilize your established network to help execute events, maintaining close connections with vendors ranging from fabricators to sound professionals
Drive processes to define and evaluate what success looks like across all Titled Big Moments by facilitating project kick-off meetings, postmortem discussions, and recap exercises
Act as a branding expert across the events network, collaborating with internal and external stakeholders to ensure consistent and appropriate communication of the Red Bull brand
Lead cross-departmental alignment with the On-Premise sales team to establish clear working methods across the entire events network
Highlight the can prominently through authentic and credible integrations in all activities
Manage the external network of production and creative partners to ensure the highest quality execution across our events network
Lead the RFP (Request for Proposal) and RFI (Request for Information) processes and conducting vendor performance reviews
Drive innovation within project management systems throughout the events network by communicating recommendations for change to the Director of Culture Events & Booking
Share best practices and lessons learned from titled event executions with the aim of enhancing efficiency and inspiring innovation
Serve as an expert in ticketing, providing support to a cross-functional team of stakeholders to maximize opportunities for data analysis and incremental revenue within the events network
Support the Communications team to achieve optimal media outcomes
Build trust and accountability across all levels of the organization for the culture program by developing strong cross-functional relationships and effective ways of working
Supervise the Region Culture Event Managers, consistently offering feedback to enhance overall event executions and develop individual skill sets
Implement appropriate training sessions in collaboration with the Director of Culture Events & Booking to continuously improve the skills of the Culture teams
Qualification
Required
5 - 7 years of experience in event management, ideally managing a network of events across different markets
3 - 5 years of experience in producing music or dance events, preferably with a strong understanding of operations at live music venues
3 - 5 years of experience in agency and/or direct brand marketing, particularly with branded events
Aligned with the mission of Red Bull Social
Passionate about innovating programming and supporting those who promote positive change within their communities
Comprehensive knowledge of event production, marketing, and logistics
Proven track record of strong planning, organizational, and project management skills
Demonstrated ability to implement innovative practices and take calculated risks
Capable of executing ideas with an emphasis on quantitative metrics to achieve brand objectives
Excellent communication skills, including active listening and clear articulation
Fluency in Spanish is an advantage
Benefits
Comprehensive Medical, Dental and Vision Plans
401k Match
Family Leave
PTO & Paid Holiday Schedule
Pet, Legal, and Life Insurance
Tuition Reimbursement
Company
Red Bull
Red Bull is a beverage company that offers energy drinks.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Jennifer Tetrick
Senior Communications Manager
Recent News
2026-01-06
2026-01-05
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