Headspace · 9 hours ago
Senior Integrated Marketing Manager
San Francisco, CA
Full-time
Hybrid
Senior Level
$110K/yr - $158K/yr
5+ years expHeadspace is seeking a self-starter for the role of Senior Integrated Marketing Manager. This position involves translating business priorities into actionable marketing plans, orchestrating campaigns across channels, and collaborating with various teams to enhance brand strategy and engagement.
Artificial Intelligence (AI)FitnessHealth CareMental HealthmHealthMobile AppsPsychologyTherapeutics
Responsibilities
Champion and embed Headspace’s brand strategy and positioning across teams, ensuring our narratives are consistently and impactfully reflected across PR, Social, Product Marketing, Growth Marketing, Content, Creative, and Partnerships
Ideate, vision and manage the unified campaign calendar to make the most impact on our target audiences, by aligning priorities, ensuring visibility and driving seamless coordination across internal teams and external partners
Lead integrated marketing planning and execution for brand and integrated marketing moments - developing clear briefs, frameworks, and measurement plans that align with brand and business objectives across paid, owned, and earned channels
Lead brand health tracking, partnering with Research to turn data into insights that inform marketing strategy, messaging and campaign planning
Leverage AI-powered tools and insights to enhance integrated marketing – driving efficiency in planning, elevate creative impact, and strengthening emotional connection with audiences
Champion Headspace’s mission of providing every person access to lifelong mental health support through thoughtful, inclusive, and human-centered marketing
Qualification
Required
5 to 7 years of experience in integrated marketing, brand management, or campaign strategy - ideally in consumer health, wellness, tech, or high-growth environments
Proven experience leading cross-functional campaigns from planning, strategy to execution, with measurable brand or business impact
Strong understanding of full-funnel marketing, including content, social, media, partnerships, and lifecycle
Experience with AI-powered tools to drive efficiency, creative impact and emotional resonance
Ability to operate with an owner's mindset in a scrappy, fast-moving environment, collaborating with cross-functional partners who wear many hats
Excellent project management, communication, and relationship-building skills
Ability to synthesize insights and translate strategy into actionable, creative briefs
Collaborative, solutions-oriented mindset with the ability to thrive in a fast-paced, evolving environment
Passion for mental health and belief in Headspace's vision of a world where everyone is kind to their mind
Benefits
Equity
Benefits
Comprehensive healthcare coverage
Monthly wellness stipend
Retirement savings match
Lifetime Headspace membership
Generous parental leave
Company
Headspace
Headspace is a mental health company offering AI companionship, coaching, therapy, psychiatry, and mindfulness tools for everyday support.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$320.85MKey Investors
Oxford Finance LLCBliscePacific Western Bank
2023-07-26Debt Financing· $105M
2022-02-14Series C
2021-10-31Secondary Market
Leadership Team
Tom Pickett
Chief Executive Officer
Andy Puddicombe
Co-Founder
Recent News
2026-01-09
2026-01-08
Company data provided by crunchbase