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Logitech · 2 days ago

Marketing Manager, Education Industry

San Jose, CA

Full-time

Hybrid

Mid, Senior Level

$130K/yr - $215K/yr

Logitech is a company focused on creating a positive global impact through innovative technology solutions. They are seeking a dynamic Marketing Manager for the Education Industry to drive expansion by crafting strategic marketing plans and collaborating with cross-functional teams to elevate Logitech's position in the marketplace.

Consumer Electronics

Culture & Values

H1B Sponsor Likely

Responsibilities

Create marketing strategies and campaigns to deepen customer penetration with educational institutions (K12 schools/districts and higher education institutions) and achieve marketing and business objectives in collaboration with cross-functional colleagues

To provide deep insights into the target IT decision maker buyer and influencer audiences, buying process and considerations, and stay abreast of the latest trends to inform marketing, communication, and product portfolio development in collaboration with Insights colleagues

Foundational materials including messaging, personas, competitive positioning and customer journeys

Craft compelling marketing content and collateral such as thought leadership white papers, product datasheets, digital advertising assets, webinar/event presentations, and sales enablement materials to be activated across a range of touchpoints such as email, website, paid advertising, events, etc

Develop impactful programs for key partners in collaboration with colleagues in channel marketing and sales

Identify and engage with key industry and alliances partners and influencer communities in collaboration with partnership marketing and business development colleagues

Monitor and analyze performance across campaigns to drive continuous improvement in marketing efforts in collaboration with Marketing Analytics

Qualification

B2B vertical marketingEducation IT marketingChannel marketingAnalytical skillsCommunication skillsPublic speakingTeam collaboration

Required

Exceptional experience in relevant B2B vertical marketing in the technology sector

Deep understanding of and experience marketing to the education IT decision-maker buyer audience (K12 schools/districts and higher education)

Channel marketing experience

Team/interpersonal: ability to lead, collaborate, and influence across functions and groups in a complex, growing organization and with external agencies and partners

Ability to translate insights into impact: build plans, identify and execute the highest impact ideas and tactics to achieve business objectives

Communication: excellent writing, editing, presentation and public speaking skills

Strong analytical skills

Track record of delivering exceptional business results

Willingness to travel up to 15%

Bachelor's degree or relevant industry experience preferred

Benefits

Comprehensive and competitive benefits packages

Flexible working environments

Support for physical, financial, emotional, intellectual and social wellbeing

Company

Logitech

Glassdoor4.2

At Logitech, our purpose is to extend human potential in work and play.

Founded in 1981

San Jose, California, US

5001-10000 employees

https://www.logitech.com

H1B Sponsorship

Logitech has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (15)

2024 (14)

2023 (58)

2022 (42)

2021 (51)

2020 (35)