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Par Health · 1 day ago

Market Research and Insights Sr. Analyst

Woodcliff Lake, NJ

Full-time

Hybrid

Mid, Senior Level

3+ years exp

Par Health is a pharmaceutical company dedicated to providing quality generic medicines. The Market Research and Insights Sr. Analyst will lead primary market research projects, analyze data, and create compelling reports to inform marketing strategies and brand positioning.

Health CareManufacturingMedicalPharmaceutical

Hiring Manager

Jaclyn Parker

Responsibilities

Lead Primary Market Research:

Support the design and execution of qualitative and quantitative research projects, collaborating on study design, coordinating with external partners, assisting with fieldwork monitoring, and contributing to data analysis and insight development

Research Solution Development:

Responsible for collaborating on the developing the research approach and selection of external research partners. Assist in drafting research instruments that address key business questions and support clarity, flow, and data integrity

Data Analysis:

Analyze raw data using Excel and cross-tabulations to uncover patterns, drivers, and actionable insights. Perform and oversee open-ended survey question analysis

Reporting and Storytelling:

Create visually compelling PowerPoint reports that highlight key findings, write strong headlines for slides, and clearly connect insights to business implications. Translate complex data into simple, impactful narratives that drive strategic decisions

Vendor Management:

Assist in coordinating with external research partners, supporting adherence to project timelines, methodological requirements, and quality standards. Partner with internal stakeholders to monitor project progress and budget considerations

Secondary Data Analytics (as needed):

Integrate findings from syndicated sources, competitive intelligence, and internal performance data to complement primary research and strengthen insight generation

Qualification

Primary Market ResearchData AnalysisSurvey DesignPowerPoint ReportingMarket Research SoftwareMS Office ProficiencyCross-functional CollaborationCommunication SkillsProject ManagementDetail-orientedSelf-motivated

Required

Bachelor's degree required

Minimum 3–5 years of hands-on experience conducting primary market research (qualitative and quantitative)

Minimum of 2 years of demonstrated experience designing & executing analyses, as well as delivering insights related to one or more of the following: Primary Market Research to inform marketing strategies and tactics, Segmentation & Targeting

Proven ability to perform and oversee identifying key themes, sentiments, and emerging market trends from qualitative data

Demonstrated success in cross-functional collaboration, partnering with marketing, analytics, sales, and commercial teams to define research needs, align on objectives, and translate insights into actionable business strategies

Proven track record in survey design, data analysis, and report development using Excel and PowerPoint

Strong proficiency and working knowledge of MS Office products

Exceptional written and verbal communication skills, including the ability to present findings to senior leadership

Detail-oriented with strong project management skills and the ability to manage multiple priorities simultaneously

Demonstrated ability to influence stakeholders and drive alignment through data-driven insights

Self-motivated, intellectually curious, and proactive in identifying opportunities to improve research processes and outputs

Preferred

Advanced degrees in Business, Marketing Research, Economics, Statistics, Psychology, Sociology, Anthropology or other Social Science-related discipline is a plus

At least 2 years in a supplier-side or market research agency environment preferred

Prior pharmaceutical industry experience supporting marketing or commercial functions preferred

Familiarity with market research software and tools (e.g., Qualtrics, SurveyMonkey, Decipher, or similar platforms) is a plus