Businessolver · 3 days ago
Director, Revenue Marketing (Remote)
Businessolver is a company that has been delivering market-changing benefits technology and services since 1998. They are seeking a data-driven and strategic Director of Revenue Marketing to lead revenue marketing strategies and enhance pipeline performance in alignment with corporate goals.
AccountingFinancial ServicesInformation Technology
Responsibilities
Develop and execute comprehensive revenue marketing strategies that align with Businessolver’s vision, growth objectives, and go-to-market plans across new business, client strategy and channel growth
Lead the planning and execution of integrated demand-generation programs that fuel pipeline creation, acceleration, and conversion
Conduct market and performance analysis to identify opportunities, optimize campaigns, and refine audience targeting
Craft compelling revenue-focused messaging that drives engagement, enhances market awareness, and supports sales prioritization
Work closely with Sales, Revenue Operations, Product Marketing, Business Development and Digital Marketing teams to ensure alignment across pipeline goals, demand strategy, and campaign execution
Partner with Sales Enablement to ensure the right tools, content, and training are in place to improve conversion rates and support quota attainment
Collaborate with Marketing teams—including content, digital, events, and brand—to deliver cohesive, high-impact programs
Own pipeline targets in partnership with Sales leadership, ensuring demand programs and ABM strategies deliver measurable results
Monitor program performance across digital, ABM, events, and partner channels, adjusting strategies based on analytics and field insights
Maintain a deep understanding of ideal customer profiles (ICPs), buying groups, and key decision-making behaviors to continuously refine targeting
Manage and mentor a team of revenue marketing professionals, fostering growth, strategic thinking, and a test-and-learn mindset
Encourage innovative approaches to pipeline challenges, championing data-driven experimentation, and continuous performance optimization
Drive a culture of accountability, collaboration, and excellence across the Revenue Marketing function
Qualification
Required
10+ years marketing experience preferably in B2B technology or SaaS
5+ years' in revenue marketing, demand generation, growth marketing, or related roles, with a proven track record of building programs that generate and influence pipeline
Demonstrated ability to develop and execute revenue marketing plans that meet or exceed pipeline, conversion, and ROI goals
Strong analytical mindset—comfortable using data to make decisions, forecast performance, and guide investment, inclusive of budget management
Exceptional communication skills, with the ability to present insights and recommendations clearly and persuasively
Proficiency in marketing automation platforms, CRM systems, and analytics tools; strong skills in Word, PowerPoint, and Excel
Must bring a collaborative, positive, and proactive attitude to the team
Preferred
Bachelor's degree preferred
Knowledge of and experience in benefits and health technology industry preferred
Benefits
This role is eligible to participate in the annual bonus incentive plan.
Comprehensive benefits package
Company
Businessolver
Businessolver is an employee benefits administration technology company.
Funding
Current Stage
Late StageTotal Funding
$65.16MKey Investors
Warburg Pincus
2021-12-01Acquired
2018-01-01Private Equity
2014-04-30Series Unknown· $65.16M
Recent News
2025-11-20
2025-10-28
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