Apply on Employer Site

Legends Global · 1 day ago

Senior Manager, Commercial Asset Development (USOPP)

Los Angeles, CA

Full-time

Onsite

Mid, Senior Level

$120K/yr - $125K/yr

7+ years exp

Legends Global is the premier partner to the world's greatest live events, venues, and brands. The Senior Manager of Commercial Asset Development will support the packaging, pricing, and go-to-market strategy for new and evolved rights, benefits, assets, and programs for Sponsors and Prospects, driving economic impact for both LA28 and Team USA.

HospitalityMarketingSports

Responsibilities

Lead workstreams with assigned LA28 Functional Areas to identify, package, and price Games programs for commercialization through existing partnerships and/or new business opportunities

Assess economic potential of net-new assets and programs for select sales prospects

Collaborate on asset strategy, packaging, and delivery planning with USOPC, NBC, and NGBs (as needed)

Coordinate with IOC/IPC on program rights & benefits and communication plans

Develop customized proposals and support sell-in conversations and follow-ups with partners/prospects

Oversee Commercial Partner rights & benefits matrices and track inventory for commercial programs, including LA28 Olympic & Paralympic Torch Relays, Venue Naming Rights, and Making Team USA

Run sponsorship category and prospect analyses, in support of Partnership Sales team

Communicate status updates to internal and executive stakeholders

Other duties, as assigned

Qualification

Sports sponsorship activationProgram developmentP&L managementCustomized sales materialsCross-functional collaborationCan-do attitudeSponsorship value-driversCommunication skillsTeam playerFast-paced environment experience