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Reach Recruiting · 1 day ago

Marketing Manager

Kansas City, MO

Full-time

Onsite

Senior Level

$60K/yr - $80K/yr

5+ years exp

Reach Recruiting is seeking a hands-on Marketing Manager who thrives on execution as much as strategy. This role is essential in a fast-growing quick-service restaurant franchise system, focusing on building and optimizing marketing programs to drive guest traffic and franchisee success.

Staffing & Recruiting

Hiring Manager

Iltzeh Izaguirre

Responsibilities

Serve as the primary marketing partner for franchisees

Build and execute local store marketing programs, grand openings, and promotions

Create simple, effective toolkits, calendars, and playbooks

Coach operators on digital, social, and in-store execution

Plan and launch national and regional promotions from start to finish

Manage briefs, timelines, and on-brand execution

Coordinate in-store signage, POS, menu boards, and promo assets

Partner closely with operations to ensure feasibility

Execute and optimize: Paid social and search, Local listings and reputation management, Email, SMS, and loyalty programs

Monitor performance and report results to leadership and franchisees

Collaborate with agencies while staying hands-on

Maintain brand standards across all locations

Support menu launches and limited-time offers

Track results, measure ROI, and turn data into action

Qualification

Marketing experienceCampaign executionLocal store marketingDigital platformsCRM toolsAnalytics toolsProject managementCommunication skillsCollaborationDetail-oriented