Apply on Employer Site

Gen · 4 days ago

Lead Product Manager Norton Growth

Mountain View, CA

Full-time

Hybrid

Lead/Staff

$218K/yr - $249K/yr

10+ years exp

Gen is a global leader in consumer cyber safety, protecting millions of people as they navigate their digital lives. As Lead Product Manager for Norton Growth, you will own how the Norton portfolio turns customer value into sustainable business growth, defining and optimizing customer engagement with Norton’s products.

Cyber SecurityDigital MediaInformation Technology

No H1B

U.S. Citizen Only

Hiring Manager

Aisling McWeeney

Responsibilities

Shape and evolve Norton Suite product experience, building on core services in value-added ways that expand awareness and demand for adjacent or enhanced features and benefits

Design contextual, low-friction upgrade paths that unlock more value in seamless experiences that delight customers and increase their confidence in their relationship with the Norton Brand

Own end-to-end growth journeys including trials, upgrades, cross-sell/upsell, and retention experiences

Continuously improve lifecycle stages to be transparent, respectful and compliant with customer expectations and regulations

Work with Commercial teams to align messaging and offers across in-product and outbound channels

Define and track key metrics (conversion, ARPU, CLTV, churn, attach rates) and drive plans to improve them

Run structured experiments on pricing, packaging, lifecycle nudges, and upgrade flows; scale what works

Use qualitative and quantitative insights to understand customer behavior and translate findings into product improvements

Build and maintain an outcome-focused roadmap aligned with the broader Norton Suite strategy

Write clear requirements and collaborate with Engineering, Design, and Data to deliver strong results quickly

Partner with the Norton Discovery & Engagement PM to create a smooth journey from first value to long-term retention

Work closely with Commercial, Sales, Finance, and regional teams to align on market needs and growth opportunities

Present hypotheses, plans, and results to senior leaders and contribute to wider growth strategy discussions

Qualification

Product managementGrowth strategyData analysisPricingPackagingLifecycle optimizationCustomer obsessionStakeholder managementExperiment designCollaborationCommunication skills

Required

10+ years of product management experience, ideally in consumer SaaS or subscription-based products with a strong growth/monetization focus

Proven track record of driving business growth through product—e.g., improving conversion, ARPU, CLTV, or reducing churn via product-led initiatives

Absolute obsession with the customer—you see growth as the outcome of genuinely solving customer problems and delivering perceived value, not just pushing offers

Strong experience with pricing, packaging, and lifecycle optimization, and working closely with Marketing, Finance, and Commercial teams

Highly analytical and comfortable working with data: funnel analysis, cohort analysis, experiment design, and financial impact modelling

Ability to operate in a complex, global, matrixed environment, aligning diverse stakeholders around clear problems, priorities, and metrics

Excellent written and verbal communication skills, with the ability to articulate trade-offs and decisions clearly to both technical and non-technical audiences