McCarthy Building Companies, Inc. ยท 2 days ago
Sr. Vice President, Marketing
Dallas, TX
Full-time
Onsite
Director/Executive
12+ years expMcCarthy Building Companies, Inc. is the oldest privately-held national construction company in America, committed to fostering a culture of great experiences for its employees. The Sr. Vice President of Marketing will design and build the marketing function, establish strategic partnerships, and lead a high-performing marketing organization to enhance brand stewardship and deliver measurable results.
Construction
Responsibilities
Build marketing as the strategic support system regional operations rely on through consistent value delivery, understanding business priorities, and creating shared services that balance centralized efficiency with regional autonomy
Refine brand standards, messaging frameworks, and visual guidelines that make good execution easier than bad execution while ensuring consistency across regions and respecting local market relevance
Consolidate fragmented external marketing spend, evaluate and optimize agency relationships, establish strategic PR approach coordinating regional and corporate needs, and build partnerships that deliver measurable results
Create turnkey content engine that elevates C-suite and regional leaders as industry voices through thought leadership strategy, content creation and distribution, and personal brand support
Build high-performing marketing organization by assessing current structure, redesigning around value delivery, hiring for gaps, establishing performance metrics, and creating customer service culture
Manage marketing budget with financial discipline, track investment against business outcomes, identify cost optimization opportunities, and shift perception from expense center to value driver through clear measurement
Qualification
Required
12-15 years B2B marketing leadership experience, with at least 5 years in complex organizational environments (multi-division corporations, franchised/licensed business models, professional services firms, or highly decentralized structures)
Demonstrated success operating in matrixed organizations where influence matters more than authority
Track record establishing shared services models that balance centralized efficiency with local autonomy
Experience managing agency relationships with proven ability to consolidate fragmented spend and improve ROI
History of building high-performing teams, including reshaping inherited organizations
Partnership Over Command: You instinctively ask 'What do you need?' before declaring 'Here's what we're doing'
Comfort with ambiguity and messiness of consensus-building across strong personalities
Ego strength to absorb regional frustration without getting defensive
Political savvy to navigate organizational dynamics without playing politics
Patience to build trust through consistent follow-through vs. demanding immediate compliance
Business Acumen: Deep understanding of B2B buying cycles, relationship-based sales, and long-term client development
Ability to speak the language of business (revenue, margins, efficiency, ROI) not just marketing metrics
Financial literacy to build business cases, manage budgets, and demonstrate value in CFO-friendly terms
Intellectual curiosity to learn industry dynamics quickly without claiming false expertise
Strategic + Tactical Balance: Senior enough to think strategically about brand positioning, market opportunities, organizational design
Practical enough to roll up sleeves on tactical execution when needed (draft the content, fix the template, join the team meeting)
Comfort moving between 30,000-foot strategy sessions and ground-level problem-solving
Recognition that earning trust through tactical value often unlocks strategic influence later
Communication Excellence: Exceptional written communication (you'll be ghostwriting executive content and crafting brand messaging)
Strong presentation skills for board meetings, regional forums, and team rallies
Active listening that makes people feel heard even when you can't give them what they want
Ability to translate between audiences: explain marketing strategy in business terms, convey regional needs in corporate language
Modern marketing technology stack (CRM integration, marketing automation, analytics platforms, content management systems)
Digital marketing fundamentals (social media strategy, paid promotion, SEO/SEM, website optimization)
Brand architecture and positioning development
PR and communications strategy (media relations, reputation management, crisis response, thought leadership)
Marketing metrics and analytics (comfort with data, ability to build dashboards, willingness to be measured)
Genuine respect for people doing hard physical work in challenging conditions
Appreciation for regional pride and autonomy as organizational strength, not obstacle
Comfort in environments where decision-making is consultative rather than directive
Authenticity and Humility
Passion for building something meaningful from a strong foundation
Benefits
Award-winning learning and development programs
Best-in-class Total Rewards benefits
Company
McCarthy Building Companies, Inc.
With 160 years spent collaborating with partners to solve complex building challenges on behalf of its clients, McCarthy Building Companies, Inc.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
David Burns
Vice President Emerging Tech and Project Delivery
Grant St. George
Vice President, Project Executive
Recent News
ReviewJournal
2025-12-24
2025-12-03
2025-11-05
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