Retention Marketing Manager jobs in United States
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Talution Group · 2 days ago

Retention Marketing Manager

Talution Group is seeking a Seller Retention and Engagement Marketing professional to drive adoption, engagement, and long-term success for sellers on a large-scale marketplace platform. This role focuses on the product lifecycle and involves designing and executing data-driven marketing initiatives that encourage seller engagement and tool adoption.

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Growth Opportunities

Responsibilities

Develop and contribute to a seller engagement roadmap that supports retention, product adoption, and seller success
Plan, launch, and optimize multi-channel lifecycle marketing campaigns in partnership with analytics and marketing teams
Define target audiences, build smart segments, and optimize messaging cadence to improve the seller experience
Design retention-focused campaigns that nudge sellers toward high-impact actions such as onboarding completion, tool adoption, feature discovery, and quality improvements
Partner with analytics teams to analyze performance, uncover insights, and continuously refine strategies using behavioral and predictive data

Qualification

Retention marketingLifecycle marketingMarketing automationAudience segmentationAnalytical mindsetHTML/CSSBehavioral designE-commerce experience

Required

Strong experience in retention and lifecycle marketing, with a proven ability to drive behavior change and product adoption
Hands-on experience with marketing automation platforms (Braze preferred) and audience segmentation strategies
Analytical mindset with comfort interpreting engagement data, testing results, and behavioral trends
Ability to execute end-to-end, balancing strategic planning with operational delivery and experimentation

Preferred

Experience working in marketplace or e-commerce environments
Exposure to behavioral design principles or predictive modeling
HTML/CSS experience for email development
Familiarity with seller-facing tools or platforms

Company

Talution Group

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Recruiting and Staffing firm focused on providing tech talent on a short-term contract basis.

Funding

Current Stage
Early Stage

Leadership Team

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Ryan Pollock
Co-Founder & CRO
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Company data provided by crunchbase