CELSIUS · 1 month ago
Sr. Director, Category Development
Celsius, based in Boca Raton, FL, is a global consumer packaged goods company known for its CELSIUS® energy drink brand. The Senior Director of Category Development will lead the category strategy for the energy portfolio, focusing on advancing thought leadership and driving growth with key retailers across the US.
Consumer GoodsDietary SupplementsFitnessFood and BeverageFood ProcessingHealth CareLifestyleManufacturing
Responsibilities
Lead the Celsius Holdings energy portfolio retailer-facing category strategy across the US
Elevate how the Energy category is defined, planned, and grown with key customers
Advance category thought leadership and shape category and assortment strategies with top retailers
Drive mutual growth for CELSIUS®, Alani Nu, and the broader portfolio
Influence senior retailers through data-driven storytelling and strong strategic perspective
Lead and develop a high-performing team of Category Development Managers and Senior Managers
Build scalable capabilities that strengthen Celsius Holdings commercial excellence
Qualification
Required
Deep CPG and beverage category expertise
Exceptional commercial instincts
Ability to influence senior retailers through data-driven storytelling
Strong strategic perspective
Experience in leading and developing a high-performing team
Experience in building scalable capabilities that strengthen commercial excellence
Company
CELSIUS
Burn more fat with clean healthy energy drink for Fitness, Weight Loss, and Active Lifestyle.
Funding
Current Stage
Public CompanyTotal Funding
$2.62BKey Investors
PepsiCoROTH Capital PartnersHorizons Ventures
2025-08-29Post Ipo Equity· $585M
2025-02-20Post Ipo Debt· $1B
2022-08-01Post Ipo Equity· $550M
Recent News
Investing.com
2025-12-29
2025-12-25
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