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Vendelux · 2 weeks ago

Senior IRL Engineer (In-Person Marketing Engineer)

New York, NY

Full-time

Onsite

Senior Level

5+ years exp

Vendelux is a Series A SaaS company focused on maximizing the impact of events for businesses. The Senior IRL Engineer will design and implement strategies for in-person interactions, ensuring high-quality engagements and operational excellence across events and marketing initiatives.

Artificial Intelligence (AI)Business IntelligenceEventsSaaS

Responsibilities

Engineer an industry-leading IRL marketing strategy

Build and execute Vendelux’s strategy for in-person interactions across owned events, third-party conferences, field activations, and community experience

Use the Vendelux platform to identify the highest-ROI opportunities for customer and prospect engagements

Collaborate with team members across departments while also leveraging AI Agents to create IRL connections at scale

Maximize meeting density & relationship value

Generate sales pipeline and deepen customer/partner relationships through high-quality in-person interactions

Ensure every event (owned or sponsored) is optimized for maximum meetings with prospects, customers, partners, and talent

Operationalize IRL execution

Own sponsorship negotiations, event budgets, and ROI reporting

Run owned experiences such as meetups, customer dinners, micro-events, and executive gatherings

Coordinate all pre- and post-event logistics, coordinate AI Agent & human outreach, and build agentic follow-up systems

Build repeatable playbooks & cross-functional alignment

Collaborate closely with sales, marketing, product, and leadership to align IRL strategy with business goals

Create scalable processes and measurement frameworks that operationalize relationship-building

Represent Vendelux externally as a thought leader in IRL marketing excellence and the future of event marketing

Collaborate with engineering and product to build AI Agents that operationalize IRL Engineering tasks and IRL marketing jobs to be done

Qualification

Event marketingB2B tech experienceManaging event budgetsData-driven mindsetAI capabilitiesPrioritization skillsTeam performanceHigh ownership mindsetFast-paced environment