Apply on Employer Site

Merrick Bank · 1 day ago

Director Account Acquisition Strategy

Wilmington, DE

Full-time

Onsite

Mid, Senior Level

5+ years exp

Merrick Bank, part of CardWorks, Inc., is a diversified consumer finance service provider focused on building long-term relationships with clients. The Director of Account Acquisition Strategy will manage relationships with key partners and lead digital acquisition initiatives, utilizing data analysis to inform strategic decisions and enhance performance monitoring.

BankingCrowdfundingFinancial Services

Senior Management

Responsibilities

Manage the day-to-day relationship with key external partner

Support the strategy and execution of digital acquisition initiatives for one of Merrick Bank’s largest business lines

Design and implement innovative acquisition strategies in collaboration with cross-functional teams

Use Python and SQL to manipulate large, complex datasets to uncover insights, identify optimization opportunities, and inform strategic decisions

Query data to monitor new account profiles, analyze vintage performance and evaluate test results to understand risk and profitability dynamics

Enhance existing performance monitoring and reporting capabilities

Ensure timely, accurate, and compliant execution of monthly campaigns and targeting model deployments

Lead vendor management and process & control activities for the program

Responsible for complying with all of the Bank’s internal control policies and procedures

Responsible for understanding and complying with all laws and regulations to which the Bank is subject

Responsible for communicating problems in operations, noncompliance with the code of conduct, noncompliance with laws and regulations, policy violations, or illegal acts

Qualification

PythonSQLData analysisVendor managementPower BIEntrepreneurial mindsetProject managementCommunication skillsInterpersonal skillsAttention to detail

Required

Bachelor's degree in a quantitative or analytical field (e.g., Economics, Finance, Engineering, Mathematics, MIS) is required

5+ years of experience in a related field; credit card or other consumer lending experience is required

Proficient in SQL, Python, and Snowflake for data analysis

Strong understanding of targeting, risk, and profitability models; knowledge of performance optimization and customer selection dynamics

Proven ability to solve ambiguous, complex business problems independently

Excellent communication and interpersonal skills; able to build strong cross-functional relationships

Self-starter with an entrepreneurial mindset and ability to manage multiple initiatives and priorities

Strong attention to detail and project management skills

Preferred

Master's degree is preferred

Experience using Power BI, Jira and Confluence

Benefits

Competitive Pay, including a Bonus Target or Variable Pay Incentive Program

Benefits Package -Medical, Dental, and Vision (plus much more)

401(k) Plan with Company Match

Short- & Long-Term Disability

Wellness Programs

Group Life and AD&D Insurance

Paid Vacation, Sick Days and bank Holidays

Employee Engagement Activities including Employee Appreciation Day, DEI Employee Resource Groups, Corporate Social Responsibility, Service Recognition