2782 Digital · 1 month ago
Advertising Specialist
2782 Digital is focused on delivering industry-leading marketing, advertising, and web development services to customers around the country. They are seeking an experienced Advertising Specialist to support growing markets and manage advertising efforts for internal and client campaigns.
AdvertisingDigital MarketingEnterprise ApplicationsEnterprise SoftwareMarketingMobile AppsSoftwareSoftware Engineering
Responsibilities
Advertising for our own internal and clients digital marketing campaigns, marketing collateral materials, promotional and advertising materials, including SEO/SEM and PR
Generating ideas/themes, writing and editing of marketing content, such as landing pages, whitepapers, blogs, datasheets, case studies, web pages and technical reports
Collaborating with design, marketing, and sales departments or subject matter experts; and partnering with sales teams to compellingly market to clients and prospects
Conveying a clear and strong brand voice for our own brand and clients’ branding
Ability to effectively elicit feedback from the management team and quickly integrate it into ad design and advertisement marketing
Qualification
Required
BA/BS in marketing, finance or a related field
2-5 years of experience directly managing digital campaigns for B2B-focused SaaS organizations, eCommerce, Brick and Mortar, or another capacity
Proficiency in Facebook Ads, LinkedIn Ads, Twitter Ads, Google Ads, Hubspot and Tableau
Exceptional analytical skills, including data manipulation and financial analysis
Proficient in MS Excel and in conducting and discerning actionable insights
Outstanding communication, project management and collaboration skills with the ability to work with both technical and business teams
Ability to work independently/efficiently and thrive in a fast-paced environment
Highly organized and able to exercise strong attention to detail
Preferred
Ability to mock-up or fully design content, advertising materials without involving design is a huge bonus