Bluegrass Orthopaedics · 1 month ago
Marketing & Outreach Support Specialist
Lexington, KY
Full-time
Onsite
Entry Level
2+ years expBluegrass Orthopaedics is seeking a proactive, organized, and creative Marketing & Outreach Support Specialist to provide direct support to the Marketing Coordinator & Physician Liaison. This role plays a key part in strengthening community relationships and supporting various marketing initiatives across digital and print platforms.
Health CareHealth DiagnosticsHospitalMedical
Responsibilities
Support for Marketing Coordinator & Physician Liaison
Assist in planning, scheduling, and coordinating events, meetings, and outreach activities
Help maintain relationships with referring providers, employer groups, and community partners
Support physician-specific marketing and outreach initiatives, including outreach visits to practices and other partners
Aid in workers’ compensation outreach efforts, including delivering collateral and assisting with onsite visits as requested
Assist with content development and execution across digital platforms to enhance brand awareness and engagement
Help manage social media channels (organic and paid) and support campaign development
Support creation and distribution of monthly digital newsletters
Assist in maintaining website content and in-practice TV/video content
Analyze website, social media, and digital newsletter metrics to improve performance and report results
Coordinate creative requests and work with design resources
Assist in ordering and managing print materials, facility signage, and branded collateral
Help maintain inventory and distribute materials across practice locations
Assist with sponsorship coordination and community involvement opportunities
Attend events and outreach activities as requested by the Marketing Coordinator or physicians
Qualification
Required
Bachelor's degree required
Ability to manage multiple projects and tasks with attention to detail
Strong written and verbal communication skills
Travel between practice locations required, as needed
Ability to work some evening and weekend hours
Preferred
2 years minimum in advertising, marketing or communications preferred
Familiarity with Google Ads, Google Analytics, and Google Business Profiles
Proficiency in Microsoft Office Suite
Experience with Canva, Adobe InDesign, or similar design tools
Company
Bluegrass Orthopaedics
Bluegrass Orthopaedics provides sports medicine, imaging, physical therapy and foot, ankle, and hand care treatments for athletes.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Trivest Partners
2021-01-26Private Equity
Recent News
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